Presentation Thinking

Presentation Thinking

By GhostRanch CommunicationsBusinessMarketing
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Presentation Thinking episodes

  • #101. Shark Tankin’: Takeaways from 3 investor pitches that landed big deals

    Entrepreneurs and startups everywhere love following Shark Tank—the reality show where passionate pitchers bring their product to a group of wealthy “sharks”—well-known Venture Capitalists—in hopes of investment funds and expert business guidance. 

    Continuing from Episode 69, we break down another great round of pitches from 2023, “3 Biggest deals Season 14”.

    Oogiebear had all of the sharks fighting over an investment, Collars & Co. showed a lesson in what NOT to do and Legacy Shave knew exactly how to tell their story. 

    While this high stakes pitch environment isn’t the norm, the pitch structure and presentation of each product or service is well-worth examining—and learning from. 

    This is an episode for: entrepreneurs, presenters and people that love Shark Tank.


    What’s in the Spice Cabinet??

    Checkout the 3 pitch products:

    • Oogiebear

    • Collars & Co.

    • Legacy Shave

    • Mikey talks my ear off about wassail, a holiday drink you might be enjoying as you tune in. 

      Keep an eye on PoolSnacks.com, one of many in Mikey’s random domain collection.

      You have a favorite Shark Tank episode or pitch you want us to dissect? 

      • DM me! @mollypresents on Instagram
      • 37 min
      • #100. One hundred episodes. Countless lessons in storytelling, presentations and podcasting.

        For our hundredth episode of Presentation Thinking AKA the Storyteller’s Study Club AKA Pitchin’ Ain’t Easy, we’re reflecting on our ~metaphorical~ hero’s journey thus far. 

        We’ve learned so much about storytelling, presenting, speaking, product marketing, design and, of course, podcasting throughout the last two years. 

        From meeting fellow presentation nerds online to growing our audience over 3x the amount from the previous year, we feel more and more like true story experts primed to help presenters and product marketers everywhere. (You may hear us say “um” and “like” but hey, we know our way around a story framework. We’re learning!)

        While we can check off the “centenary” milestone, we’ve got a lot more of our plot to play out! Buckle up—let’s keep pitchin’.
        This is an episode for: friends of the pod, story nerds and anyone who produces their own (or wants to!) podcast.


        What's in the Spice Cabinet??

        • Next up on the book club reading list? 

          • Dan Roam - Back of the Napkin

          • April Dunford - Sales Pitch: How to Craft a Story to Standout and Win 

          • Matt Abrahams - Think Faster Talk Smarter

          • Dream Guests

            • Mikey still wants to go deeper down this Steph Curry incident, would LOVE to talk to someone from Under Armour, Nike or the Curry team

            • OG AirBnb pitch deck creators (the founders)Melanie Perkins from Canva - check out her “How I Built This” episode! 

            • Nancy Duarte! Dr. Carmen Simon! (We love you guys!)  

            • Pantone color of the year - Peach Fuzz!

            • What’s our Episode 100 walkout song?? 

              • I’m Gonna Be (500 Miles) - The Proclaimers 

              • Money Ain’t a Thing - Jay Z & Jermaine Dupri

              • 38 min
              • #99. 6 Tips & Tricks to Survive (and Thrive) SKO 2024 (with Ashima Bhatt)

                Tis the season for SKOs (Sales KickOffs)! 

                After years in various roles in B2B marketing most recently the Director of Product Marketing at RingCentral, Ashima calls herself a “Product Storyteller.” 

                We discuss her path into product marketing management and the necessary elements needed for SKOs to really be a success. In fact, she even wrote a blog about it—"6 Tips & Tricks to Survive (and Thrive) SKO 2024 as a PMM." 

                From aligning on goals to building a memorable agenda, SKOs really can be FUN and we’re here to help you through it.

                This is an episode for: product marketers, sales teams and anyone in need of SKO inspiration.


                What’s in the Spice Cabinet?? 

                Folks planning for SKOs - you need this blog, "6 Tips & Tricks to Survive (and Thrive) SKO 2024 as a PMM.”

                • Keep up with Ashima on her site! 

                • Ashima’s favorite coffee table book? 

                  • The Advertising Concept Book: Think Now, Design Later by Pete Barry

                  • Product Marketing Leaders to follow:

                    • CEO of Wynter, Peep Laja

                    • Jason Oakley - has a great newsletter 

                    • Fave SKO memory?

                      • “None that I can share out loud. What happens in Vegas, stays in Vegas…that’ll tell you how much fun you can have at an SKO.”

                      • Ashima’s presentation preparation practice

                        • “I feel confident when I've practiced my presentation, because I don't want to have to rely on the confidence monitors. I try my best to because then you look more natural, right?” 

                        • Walkout song? 

                          • Taylor Swift - Shake it Off

                          • What does “Presentation Thinking” mean to you? 

                            • “Really, it's not just about creating slides, right? It is empowering everyone to communicate more effectively and telling a story not just through words, but through visuals. And I always look at presentations as the slides support the speaker, like really, everyone's eyes should be on the speaker—glancing at the slides—but you should be commanding the room and the presence. You know, your energy, your story, the way that you tell it should be commanding, and the presentation is the backup dancer.”

                            • 45 min
                            • #98. Designer takeaways from the annual PowerPoint Party, Presentation Summit

                              “Presentation Summit” is the annual presentation party—a place where all things PowerPoint, presentation design and speaker inspiration come together. 

                              Created by our friend Rick Altman, we’ve had several Rancheros from GhostRanch attend this annual conference that’s turned into a community. What they bring back is not only fresh insights but hilarious stories—and we wanted to highlight them on the ‘cast. 

                              GhostRanch Presentation Designers Ashante DuJour and Breece Justice are now “PreSum” alum and they're here to share their experiences, favorite speakers and most useful takeaways for you.

                              This is an episode for: speakers, presentation designers and the Presentation Summit fam.


                              What's in the Spice Cabinet??

                              Do YOU want to join the Presentation Party?? 

                              • Checkout Presentation Summit HERE 

                              • People, books & more that will give you ~Presentation Inspiration~

                                • Dr. Carmen Simon

                                • Dr. Sheila Robinson

                                • Richard Goring & Ingrid Mendel at BrightCarbon 

                                • Julie Terberg

                                • (BOOK) Dan Roam’s Back of the Napkin: Solving Problems & Selling Ideas with Pictures

                                • (VIDEO) Create Accessible Presentations with Stephy Hogan 

                                • Ashante & Breece’s Walkout songs??

                                  • Ashante - The The’s “This is the Day”
                                  • Breece - Matt & Kim’s “Daylight”
                                  • 40 min
                                  • #97. VP of Marketing Garrett Denney on broadcast media, presentation soft skills and SKOs

                                    Having started a career in broadcast journalism, VP of Marketing Garrett Denney knows how to communicate effectively. 

                                    When we met Garrett as the MC for a Product Marketing Alliance event in New York, we knew he was a natural presenter.  

                                    So when he shifted into the tech and marketing world, what skills did he take with him? 

                                    Through his role as a Product Marketing Manager and now VP of Marketing at Crayon, Garrett shares the lessons he’s learned, the importance of leaning into presentation soft skills and how to get ready for SKO season.  

                                    This is an episode for: Product Marketers, broadcast media nerds and Bon Iver fans.


                                    What's in the Spice Cabinet?

                                    Keep up with Garrett on LinkedIn 

                                    Reading reccos? 

                                    • April Dunford’s Sales Pitch: How to craft a story to stand out and win
                                    • Patrick Lencioni - Four Obsessions of an Extraordinary Exec
                                    • What’s the ‘Hype Cycle’? 

                                      • Gartner gets into it here
                                      • AI specific example
                                      • Garrett’s walkout song?

                                        • Anything Lord Huron OR
                                        • This midwestern guy loves Bon Iver so “Skinny Love”
                                        • 47 min
                                        • #96. Thankful Thinking

                                          It’s Thanksgiving here in the United States but we didn’t want to miss an opportunity to create a special (and short) holiday episode in which Mikey and Molly riff on everything they’re thankful for within our podcast and presentation world.

                                          From our mascot, Shakespeare, to the pilgrims who invented PowerPoint (just kidding), we run through our “Favorites” short-list. 

                                          We are especially appreciative for our weekly episode art illustrator, NoNo Flores—an unbelievably talented artist. 

                                          And we’d be nowhere without our audio editor Will Kommor who has graciously edited out Mikey & Molly’s “ums” and “likes” for almost 100 episodes now. 

                                          Friends of the Ranch, let’s gather round the table. 

                                          Spice Cabinet 

                                          • PresentationThinking.com the website is no longer! We’re consolidating our episodes onto the GhostRanch Communications site HERE. Otherwise, listen anywhere you tune into podcasts via Anchor. 
                                          • Check out illustrator NoNo’s work HERE! 
                                          • Need some audio or media help? Will’s your guy.
                                          • 17 min
                                          • #95. Building strategic & successful webinars with Kaarin Howard

                                            Kaarin Howard is a B2B marketing professional passionate about building webinars, among other strategic content, for your ICP (Ideal Customer Profile).

                                            With a background in marketing events and launching startups, she came into the B2B marketing world ready to wear the 5 (or 50!) hats typically thrust upon them.

                                            When Mikey and Kaarin connected on the popular marketing forum, Exit Five, we were excited to hear about the success of her and her team’s webinars.

                                            What are key components to consider? How can we collaborate and leverage partnerships? And how do you build intentional, authentic content—not just for the sake of putting out content? 


                                            This is an episode for: B2B marketers looking to freshen up their content, brand strategists and Shrek fans. 


                                            What's in the Spice Cabinet??

                                            • Do you need a B2B marketer community? Check out Dave Gerhardt’s Exit Five! 

                                            • Kaarin’s walkout song?

                                              • Smash Mouth’s “All Star”

                                              • Where to find Kaarin? 

                                                • LinkedIn

                                                • 104 Marketers you should be following on LinkedIn

                                                • Have kids that need some night time chill meditation?

                                                  • Put on Bedtime Explorers 

                                                  • Non-work related listening

                                                    • Andrew Huberman’s Huberman Lab podcast

                                                    • Regrets from my 20s (Kaarin’s friend!) 

                                                    • Parting advice from Kaarin:

                                                      • “Test everything. If you have an idea, but you don't know, you don't have, the data—just do it and see if it works. And if it doesn't, that's totally fine. Like, ideally, you didn't lose a lot of money on it. But you know, test and test and figure it out and just run with what what is working.”

                                                      • 43 min
                                                      • #94. TED Talkin’: Eat, Pray, Love & PRESENT

                                                        Elizabeth Gilbert, author of viral memoir Eat, Pray, Love acknowledges in her 2009 TED Talk that her best work might very well be behind her. As an artist, however, she’s stuck with the challenge of “topping” her last work. 

                                                        Why are artists and creative people burdened with these crazy-making tropes? In ancient Greece and Rome, “genius” referred to the divine entity that visited artists—not the artist themselves. 

                                                        Gilbert challenges us to reframe the narrative around creativity—putting less of the burden on the individual and moreso on the energetic creative spirit that exists in all of us. 


                                                        This is an episode for: Speakers working on a new presentation, Eat, Pray, Love fans, artists and anyone working through a creative block.


                                                        What's in the Spice Cabinet?

                                                        WATCH Elizabeth Gilbert’s 2009 TED Talk, “Your Elusive Creative Genius”

                                                        Elizabeth’s walkout song?

                                                        • (Molly’s pick) Like a Prayer - Madonna
                                                        • (Mikey’s pick) Gin and Juice - Snoop Dogg LOL 
                                                        • Want more Elizabeth Gilbert? 

                                                          • Check her site here! 
                                                          • Or go watch Julia Roberts eat pizza in Eat, Pray Love (the movie)
                                                          • 27 min
                                                          • #93. Supporting startup stories at 1871 with Jenna Blaszczykiewicz

                                                            Startup hubs are an amazing place for community, innovation and inspiration. 

                                                            Few know this better than Jenna Blaszczykiewicz, the Senior Director of Marketing for global innovation hub based in Chicago, 1871. Jenna started her career in architecture design, shifted to the tech space and now merges all of that with marketing.

                                                            Jenna is brilliant at identifying new opportunities for narrative strategy and offering that to both 1871 and many of the startups that come through its doors. 

                                                            In this conversation, we chat about the Jobs to be Done framework, the intersection of tech & design and story strategy for pitch decks. 


                                                            This is an episode for: storytellers, founders and startup nerds.


                                                            What's sizzlin' in the Spice Cabinet??

                                                            • Where to follow Jenna? LinkedIn! 

                                                            • Where to follow 1871? 

                                                              • Sign up for their newsletter for fresh insights & new events.

                                                              • FOLLOW along on Instagram, YouTube & LinkedIn

                                                              • Where does Jenna get inspo?

                                                                • “I would say my biggest influence truly is the outside world. I'm an explorer of thought. And you know, I'm influenced by a local art show just as much as an article in The New York Times or something like that.”

                                                                • Jenna’s a TikToker. Her favorite trend right now? 

                                                                  • The RIDICULOUS Harry Potter remix that’s making the rounds. Magical or bizarre—you decide. 

                                                                  • Jenna’s Walkout song? 

                                                                    • Paul Simon - “Diamonds on the Soles of Her Shoes” 

                                                                    • (Molly’s pick) Black Marble - “A Great Design”

                                                                    • Parting words of inspiration? 

                                                                      • “Love what you do. I think everybody loves to see somebody when they're sharing an idea that has meaning within them for that topic—and they're kind of basically giving you a snapshot of those emotions while they're giving the presentation. And I think that if you can make yourself fall in love with the content you're producing, whether it's an element of it doesn't have to be the whole thing. You can almost attach itself to the authenticity and be sort of like a conduit to really want what you're saying. And I think that amplifies the messaging. And I think it creates a lasting impact.”

                                                                      • 47 min
                                                                      • #92. Day-in-the-life: On-site presentation design with Tamara Jarvi

                                                                        15 slide decks, 2 designers and a couple of days—What is it like to work on-site as a presentation designer??

                                                                        GhostRanch designer Tamara Jarvi is here to share her experience with us! Tamara recently joined a GhostRanch client at an amazing event to help pull off over a dozen decks she and her team worked on. 

                                                                        From last-minute edits and additions to fonts breaking down from PC to Macs, we discuss what she learned and why this kind of in-person experience is beneficial to any designer. 


                                                                        This is an episode for: presentation designers or aspiring designers, people that work live events and anyone that enjoys a good interview.


                                                                        What's in the Spice Cabinet?

                                                                        • Tamara’s walkout song??

                                                                          • 1, 2 Step by Ciara

                                                                          • Tamara’s podcast reccos?

                                                                            • Think Fast, Talk Smart - conversations on professional life and creativity from Stanford professor Matt Abrahams

                                                                            • My Favorite Murder - self-explanatory

                                                                            •  The Quickie for Designers - design inspo and insights! 

                                                                            • Fave designer?

                                                                              • Scotty Russell - he’s got a podcast too! 

                                                                              • Advice for other designers wanting to go on-site?

                                                                                • “I found that people want to trust you because well, they don't really have time not to. So basically, they want to trust your expertise. So pretty much just show up like the badass that you are and do your best. Give your best answers and it'll go well.”

                                                                                • 30 min

                                                                                About Presentation Thinking

                                                                                From the publisher's feed

                                                                                Mikey and Molly have been beckoned by the gods to become legendary storytellers — a call impossible to refuse. Join our heroes as they dive deep down the rabbit hole, documenting their findings as they scour all industries and disciplines in search of outside insights, inside outlooks, and, well, anything and everything there is to know about the making (and delivery) of better presentations. This is Presentation Thinking™

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