Lara (@prettyconnected) is an absolute OG in the social media beauty industry and knows everyone and everything about it, seriously, she literally helped shape the influencer landscape you see today. She's been featured in publications like the New York times, Extra, Vanity Fair, Cosmo, the list goes on and on. She adopted a Pomeranian called Charlie, founded Share Your Beauty charity, Instead Of Sustainability Movement and launched an accessories line with Urban Outfitters. More than her credibility, Lara is seriously just an incredible mentor and wonderful insight into what it's like to follow your passion, work hard and show up every day to live a life of purpose.