Cotton pricing depends on various factors, including basic supply and demand. Due to pandemic pressures, the market experienced volatility as circumstances changed rapidly. Although Supima and other extra-long staple cottons are unique in the market, these premium fibers have also been riding a pricing rollercoaster.

Listen to the chat between Lewkowitz and Sourcing Journal founder Edward Hertzman to learn why higher cotton prices are not necessarily a bad thing.

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