What happens when privacy stops being a legal issue and starts shaping whether your business can grow?

 In this episode of Phishing for Trouble, IO’s Rebecca Harper and David Holloway explore why privacy is now a commercial issue, not just a compliance one.

They’re joined by Joe Jones, Director of Research and Insights at the IAPP, and Jennifer Appleton, Managing Director at ISO Quality Services, to discuss how organisations are turning privacy into a source of trust, resilience and competitive advantage.

Hear why businesses are losing deals, slowing procurement and stalling expansion plans because they can’t clearly explain howdata is being used and why frameworks like GDPR and ISO 27701 are becoming essential foundations for growth.

From privacy by design and AI governance to customer trust and cross-border data challenges, this episode explores why the organisations embedding privacy into the way they operate are often the ones moving faster, scaling smarter and building trust that lasts.

Find out more at ISMS.online