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Private Practice Workshop
Private Practice Workshop episodes
- How to Become an Influencer #88
John checks in from Portland, Oregon and shares six concrete steps on how to become an influencer in any arena.
Register for the free online workshop:
www.thejohnclarke.com/simple
Practice Solutions:
www.practicesol.com/john
31 min - SEO on the Go with Matt Milloway #87
Matt Milloway from Unconditional Media joins the show this week to talk about therapists' most dreaded topic: search engine optimization (SEO). Included in this episode:
- How to get Google's trust
- How to maintain your position once you're ranking well
- What to do if you're just starting out
- When to hire an SEO professional
Get Seen Summit:
www.getseensummit.com
Digital Marketing Made Simple:
www.thejohnclarke.com/simple
45 min - Back from Philly + UM Team Share Their Nuggets of Wisdom #86
John shares his reflections after his weekend in Philly for the Get Seen Summit. Then, he shares some nuggets of digital marketing from each of his Google Ads team members from Unconditional Media. Also, he deals with the cat hair that keeps getting stuck to his microphone.
"Free lunch Wednesdays":
www.thejohnclarke.com/yum
Practice Solutions:
www.practicesol.com/john
Facebook group:
www.thejohnclarke.com/fbgroup
Course interest list:
www.thejohnclarke.com/simple
30 min - Google Ads with Matt Headland #85
Matt Headland from Unconditional Media joins the show this week to talk about Google Ads (formerly Google AdWords) basics, the elements of a successful campaign, and four questions every therapist should ask themselves.
Practice Solutions: www.practicesol.com/johnGet Seen Summit:
www.getseensummit.com
Digital Marketing Made Simple:
www.thejohnclarke.com/simple
51 min - The Power of Assumptions + 3 Listener Questions #84
In this episode, John reflects on a weekend in Asheville spent with therapists and fellow practice coaches, and then answers 3 listener questions, including:
- Where can I find clinicians to join our group practice?
- MailChimp 101
- What is the best way to use Instagram?
Practice Solutions: www.practicesol.com/johnGet Seen Summit:
www.getseensummit.com
Digital Marketing Made Simple:
www.thejohnclarke.com/simple
33 min - How to Sell Stuff to Therapists with Jeff Guenther #83
Another fun one with the one only Jeff Guenther from Therapyden.com.
Included in this episode:
- 20 rules for selling things to therapists
- How to become an amazing blogger
- How to create a valuable product and test it
- Why you should give everything away
- How Therapyden is different
Go here to find out more about Therapyden: www.therapyden.co
Written and directed by John Clarke
Produced by Laura Correa
48 min - Dealing With Haters + Mastering Your Mindset #82
John talks about how he's handled some haters recently, how to master your mindset, and answers some listener questions, including:
- Not knowing where to start. Building personal motivation to start. And creating follow-up systems to determine what is the most effective.
- Wondering what marketing to curb and how best to do it without falling off the grid while in my third trimester, and how to plan for my return after several months of maternity leave.
Get Seen Summit:
www.getseensummit.comYouTube channel:
www.thejohnclarke.com/youtube
Facebook group:
www.thejohnclarke.com/fbgroup
Digital Marketing Made Simple:
www.thejohnclarke.com/simple
CREDITS: Written By: John ClarkeProduced by: Laura Correa
42 min - All About Billing with Jeremy Zug of Practice Solutions #81Get all your billing questions answered and then some in this episode with Jeremy Zug of Practice Solutions. Included in this episode:
- How Jeremy started his company
- The different models of group practice ownership and how they impact billing and profitability
- The power of KPIs in billing, including your accounts receivable, contracted rates, denials, rejections, and cash rates
- How to think like an insurance company
- When to hire a biller
Produced by: Laura Correa
53 min - Iron Sharpens Iron + Listener Questions #80
John checks in after a weekend in Nashville, TN with his own mastermind group, and then answers listener questions including:
- How do you convert ads or Facebook content into your email list?
- What's the most important thing to work on if you're overwhelmed and starting from the ground up with 0 clients?
- What marketing strategy would you use for a medium/ large practice with multiple locations and lots of specialties and 10+ therapists. Do you pick a few things to highlight? Or Highlight our brand slogan and ideal clients common points?
- How do I inject myself with motivation and confidence to write something?
Click here to work with Practice Solutions: www.practicesol.com/john
Sign up for the Get Seen Summit: www.getseensummit.com
Submit your questions to be answered on the podcast: www.thejohnclarke.com/fbgroup
CREDITS: Written By: John Clarke Produced by: Laura Correa30 min - Building Company Culture with Kasey Compton #79In this episode, learn from million dollar practice owner Kasey Compton on building solid company culture. Also in this episode:
- how to grow at the right rate
- Your first 5 hires
- How to find the right people
- How to let employees go
36 min
About Private Practice Workshop
From the publisher's feed
This podcast is the only resource you need to learn how to market and grow your business as a counselor, psychologist, or therapist in private practice. Hosted by John Clarke, a licensed…
psychotherapist, and private practice consultant, this show is packed with powerful and effective techniques that will allow you to build your practice into exactly what you want it to be. If you want targeted marketing advice from a private practitioner who knows what it takes to build a practice, then you've come to the right place!