WWE didn’t fool us at Backlash. From Danhausen’s mystery partner to Cena’s announcement, fans may have bamboozled themselves.
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WWE didn’t fool us at Backlash. From Danhausen’s mystery partner to Cena’s announcement, fans may have bamboozled themselves.
On this episode of Pro Wrestling Quickie, Tristen Law breaks down WWE’s surprise culture problem and why the disappointment coming out of Backlash may say as much about wrestling fans as it does about WWE.
Danhausen’s mystery partner created a box that fans filled with their own expectations. CM Punk. Jelly Roll. A major reveal. Something bigger. But WWE never promised any of that. The Minihausens were not the problem — the expectations in the box with them were.
Then there was John Cena’s announcement. When WWE tells fans Cena has something to say, people do not think small. They start thinking retirement, WrestleMania, major opponents, and business-changing moments. By the time Cena actually speaks, the announcement has to compete with the version fans already fantasy booked in their heads.
This episode is not about letting WWE completely off the hook. WWE knows how the internet works. They know what happens when they say “mystery partner,” “special announcement,” or “surprise.”
But sometimes fans stop reacting to what happened and start reacting to what did not happen.
Maybe WWE did not bamboozle us.
Maybe we bamboozled ourselves.