Have you ever wondered what goes into producing a podcast? In this episode of OUTdrive, Cliff breaks down the production cycle of our podcast from week to week. And, he answers the most frequently asked questions about creating a podcast, such as cost, technology and equipment needs, and ROI. 

After producing over 85 episodes, the Callis team has become a well-oiled machine, but it wasn’t always easy and it’s still a lot of work to get it done every week. If you have been thinking about doing a podcast, tune in to this episode to learn how to get started. 

What you’ll learn: 

• An overview of the OUTdrive podcast from May 2020 to today
• Why Callis started the OUTdrive podcast
• The phases of starting and producing a podcast
• Other costs associated with producing a podcast
• Coming up with topics to discuss with guests
• Assessing your listener base and calculating ROI on a podcast
• The story behind the name “OUTdrive”