005 - How Brandon Love went from startup to a million dollar business in less than five years.  He is CEO and owner of Crumbleco.com and is only 23 years old.  Learn all about what he has one to go from broke to millionaire in under five years.

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Today on the podcast I'm sharing with you all the things I learned selling to big-box retailers.  I've sold my products to most of the large retailers in the USA so on this episode you'll learn:

What you need to know about your Unique Selling Proposition and why you need to be ready for questions about it.

What it will take from a financial perspective for you to sell to a big box retailer, and the gross margin that they will expect.

What the payment terms they will ask for usually are.

All about chargebacks and why you could get them.

How to pitch your products to the retailer buyer.

Questions the buyer will ask you and more.

I hope you join us on the podcast and then come on over to our Facebook Group Product Biz Made Easy where the discussion continues. Join us here

Find me here.

I had the privilege of interviewing Lucy Splichal on the Product Biz Made Easy Podcast.  She and her partner have been able to grow their product-based business to six-figures in the first year.

In the interview, you will learn all about:

How they were able to grow so quickly.  They have sold to thousands of customers in over 40 countries.

How they use tradeshows to scale their wholesale sales.

How they found their first wholesale sales reps.

How they found a large International distributor.

What social media platforms perform the best for them.

How Amazon has given them visibility and exposure for sale on their own website.

How pulling the trigger on hiring a PR firm paid off.

How giveaways helped them re-engage their list and increase conversions on sales.

How they were able to increase their list by 560 with one giveaway and the acquisition cost was only 25 cents and so much more.

You can find Lucy at www.cheekyphysique.com and on Amazon.

Annie White Brown, CEO of Natural Annie's Essentials left her 9-5 this year and is working full time in her product-based business. Annie shared with me on the podcast:

Why she started a product-based business.

How she nailed down her unique selling proposition.

How pop-up shops have helped her grow.

How she uses Instagram and Instagram Stories to market her business.

Where most of her sales come from.

How Pinterest is helping her get traffic.

How she sells wholesale and finds new customers.

She shares her product development schedule.

https://naturalannieesessentials.com

https://www.instagram.com/naturalannieessentials

Kalyn Johnson Chandler and I talk about how she is scaling her product-based business with Instagram.

How she uses an editorial calendar to plan.

What platforms she is selling her products on.

How she gets all the photos for her Instagram feed.

How she uses giveaways to grow her following.

How she finds people to do her collaborations with.

How she finds wholesale accounts, showrooms, and sales reps.

Kalyn's business Effies Paper, Stationery, and WhatNot.

Website  www.effiespaper.com

Instagram https://www.instagram.com/effiespaper