Ever wondered why that “perfect bundle” deal just feels right?

In this episode, we unpack the strategy and psychology behind product bundling and intelligent offers and why they’re so powerful in D2C and e-commerce. From boosting your Average Order Value (AOV) to strategically clearing slow inventory, bundles can do far more than you think.

We break down:

• The difference between bundling and bulk discounting
• Why discounts aren’t always necessary to boost perceived value
• How data and AI are personalizing bundles at scale
• The most common mistakes brands make with bundling
• How to promote your bundles effectively across the site and social

Additionally, learn how noryX helps automate bundling decisions based on inventory trends, product velocity, and market signals, providing D2C store owners with a smarter way to sell more without guesswork.