Product Intelligence: Strategy & Decision-Making for Product Managers from ProductPlan

Pindrop's quarterly roadmap process had teams sandbagging commitments and shipping late. Nicholas Holland is Chief Product Officer at Pindrop and a former SVP of Product and Head of AI at HubSpot, where he stayed from roughly 700 to 10,000 employees and helped scale AI adoption to more than 250,000 users. He covers how he moved the product org into Jira Discovery with half-day Friday craft sessions so Claude can generate the roadmap, and why a PRD builder fails unless it draws on internal research and the team's own language. He also explains why he tells PMs they own the problem, not the solution, and why "no shadow work" means every project maps to a company objective or it's out.

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Treasure AI's product team had to ship at AI speed without breaking production. Rafa Flores is Chief Product and Growth Officer at Treasure AI, where he rejoined as a product leader in the move from Treasure Data to an AI company, and now runs both product and go-to-market. He covers how UX designers submit pull requests through a templated, human-reviewed process, and why he built a performance marketing skill that exposed a CRM field requalifying MQLs. He also explains how he keeps teams focused through what he calls AI noise, so a mandate to use a new tool doesn't start a rumor that people are being replaced.

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Product teams keep hearing the same warning that AI makes building trivial. So what stops a competitor from copying you overnight? Ketaki Rao, Chief Product Officer at Crunchbase, has spent her career at Amazon, Salesforce, and now Crunchbase turning unique data into products competitors can't replicate. She breaks down how Crunchbase converts page views and search behavior from 80 million users into a "heat score" that predicts company momentum, why they opened their API to partners like Rogo and Clay instead of guarding it, and where she draws the line between letting AI do "good enough" work like SOC 2 compliance versus protecting the proprietary signals that actually differentiate the product.

SF Tech Week event for founders: https://partiful.com/e/f6TxMERI0rATazjXKUfc

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