In this episode of The IADS Retail Park 🎙️ — brought to you by the International Association of Department Stores — Maya and Selvane dive into the world of digital product passports and what they mean for the future of fashion and department stores. Drawing on IADS’s exclusive research, the hosts explore how these virtual tags can drive sustainability, unlock new customer relationships, and power the transition to the circular economy. Can technology, such as blockchain, RFID, and QR codes, finally bring transparency to the complex world of retail supply chains? What hurdles remain—and what should retailers do now to stay ahead? From the EU’s regulatory ambitions to pioneering pilots by H&M, Yoox Net-a-Porter, and Pangaia, discover how product passports are set to change the lifecycle of everything you sell.

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