The Jelly's Last Jam production team -- general manager Michael David (who’s plays have won 49 Tony Awards), advertising representative Rick Elice of Serino Coyne, press agent Richard Kornberg, producers Pamela Koslow and Margo Lion (Tony Awards for Hairspray in 2003 and Elian Stritch at Liberty in 2002), and legal counsel Jean Ward -- discuss developing the musical for Music-Theater Group, working with director/performer Gregory Hines, creating a standout ad campaign, and fundraising with multiple workshops and finding corporate investors for the resulting $5 million production budget.

Production: Jelly's Last Jam - September, 1992

For more than 30 years the American Theatre Wing has been bringing together performers, directors, playwrights, designers, choreographers, producers and behind-the-scenes personnel from the American and international theatre, WIT offers a rare opportunity for students and audiences to see the people who create theatre engaged in thoughtful conversation with one another. With more than 600 past guests, the seminars have become an unequalled archive of theatrical talk, a chance to hear from the people behind the characters, stories and productions that draw us to the theatre. We have collected the Tony Award winners who have appeared on Working In The Theatre.

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Production: Jelly's Last Jam - September, 1992

Production: Jelly's Last Jam - September, 1992

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