The Precious Sons production team -- producers Marty Bell and Tony Award winner Roger Berlind (2005 Best Play for Doubt and 2006 Best Play for The History Boys), legal respresentative Patricia Crown, press representative Joshua Ellis, advertising representative Peter LeDonne, and general manager Peter Neufeld (2005 Tony Honors for Excellence in the Theatre) -- discuss the steps taken to bring the show to Broadway such as obtaining rights, building a creative team, the casting process, Broadway versus off-Broadway, the risks in mounting a production, marketing planning and costs, varying advertising, and experimental ticket pricing.

Production: Precious Sons - April, 1986

For more than 30 years the American Theatre Wing has been bringing together performers, directors, playwrights, designers, choreographers, producers and behind-the-scenes personnel from the American and international theatre, WIT offers a rare opportunity for students and audiences to see the people who create theatre engaged in thoughtful conversation with one another. With more than 600 past guests, the seminars have become an unequalled archive of theatrical talk, a chance to hear from the people behind the characters, stories and productions that draw us to the theatre. We have collected the Tony Award winners who have appeared on Working In The Theatre.

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Production: Precious Sons - April, 1986

Production: Precious Sons - April, 1986

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