What if the thing slowing your business down isn't a lack of effort—but the way you've been taught to run it?

In this reflective episode, Meagen looks back on the lessons from 2025 that quietly reshaped how she works, decides, and shows up as a business owner—and why those lessons are setting the tone for business lessons for 2026. From an unexpected ADHD diagnosis to moments of deep discomfort she could no longer avoid, this conversation peels back what actually changed behind the scenes.

You'll hear why trying harder wasn't the answer, how certain "productive" habits were doing more harm than good, and what finally helped things feel lighter without losing momentum. This episode explores the tension between doing what's expected and doing what actually works—for your brain, your nervous system, and your business.

If you've been avoiding your numbers, stuck in systems that never quite click, or feeling like you should be further along by now, this is an invitation to pause and get curious instead of pushing harder.

• You're running a product-based business but something feels heavier than it should

• You've tried the "right" methods and still feel stuck or overwhelmed

• You want clarity without adding more hustle or pressure

• A subtle shift that made the business feel easier to run

• Business Lessons for 2026 Every Product-Based Owner Needs to HearWhy certain systems quietly drain energy instead of saving it

• The hidden cost of using shame as motivation

• A gentler way to approach finances without spiraling

👉 Download the profit checker to get clear on whether one product is actually supporting your business—no spreadsheets required.

What happens when life blows up… and your business has to come along for the ride?

In this behind the scenes of a handmade business episode, I'm sharing why 2025 didn't look anything like I planned... and how that year quietly reshaped everything I'm building for 2026.

From grief and uncertainty to clarity and confidence, this is an honest look at what it really takes to keep going when your capacity changes.

This episode is for you if you've ever felt behind, inconsistent, or ashamed about how your handmade business journey looks compared to what you thought it "should" be — especially if you're running a handmade business with ADHD or navigating life alongside your work.

• Why survival years don't equal failure — even when your goals aren't met

• How ADHD diagnosis changed how I run my business and my life

• What sustainable systems actually look like when capacity is limited

• Why consistency isn't about willpower, but support

• What's coming next for the profit for product podcast and beyond

This week, I'm pulling back the curtain and sharing something personal: my recent ADHD diagnosis. For over 20 years, I thought I was just struggling with depression and anxiety, but now I finally understand why my brain worked the way it did—and it's been life-changing. In this behind-the-scenes episode, I share what ADHD really looks like for me, how medication has shifted everything, and what that means for the future of the podcast.

👉 Take Action:

• DM me on Instagram @profitforproduct with your questions or just to say hi—I'd love to hear from you.

• Ready to simplify your financial systems so you can finally focus on making and profiting? Book a discovery call here.

• Don't forget to subscribe to the podcast so you don't miss future episodes (they'll be coming more consistently now!).

Most handmade business owners think profit is just one number. But in reality, there are three kinds—and the third one could be the game-changer your business has been missing. In this episode, I'll break down gross, net, and protected profit (the one almost no one talks about) and show you how to start protecting your profit today—without feeling guilty or greedy.

👉 Take Action:

• DM me on Instagram @profitforproduct and share what percentage you'll set aside for protected profit—I'd love to cheer you on!

• Ready to overhaul your financial systems so they're simple and profitable? Book a discovery call here.

• Don't forget to subscribe to the podcast so you never miss a profit-boosting episode.

Ever avoid looking at your business finances for so long that it feels physically painful to log back in? Yeah, same. In this quick episode of Profit for Product, I'm sharing the three mindset shifts that helped me climb out of a two-month avoidance spiral and finally face my numbers again.

This isn't about perfection or turning into a spreadsheet wizard overnight. It's about why ignoring things feels heavier than actually knowing what's going on—and how to get back to clarity without making it harder than it needs to be. If your money systems have been gathering dust, this one's for you.

Links ⬇️

Destress Your Handmade Business Finances Guide

Podcast Topic Request

Budget Blueprint Course

Stella & Sol Sustainables Website

Instagram @profitforproduct

"Know your numbers" — easier said than explained, right? In this episode of Profit for Product, we're cutting through the vague advice and getting specific: the five numbers handmade businesses actually need to track to make better decisions, pay themselves, and avoid running the whole thing off sheer hope.

Inside:

• The 5 numbers (in plain English, no jargon)

• Why knowing them lowers business anxiety — really

• A free spreadsheet so you don't have to DIY it

If looking at your numbers makes you break out in hives, this episode is for you.

🎧 Listen now and grab the free tracker I talk about in the episode. And send this to your handmade biz bestie who's still guessing instead of knowing.

Links ⬇️

Destress Your Handmade Business Finances Guide

Podcast Topic Request

Budget Blueprint Course

Stella & Sol Sustainables Website

Instagram @profitforproduct

In this candid episode of Profit for Product, I'm going completely off script to share a behind-the-scenes peek at what's happening in my world right now. It's unscripted, a bit messy, and very real. 🤪

Craft fairs can be a fantastic way to generate income for your handmade business, but are you truly calculating your profits? In this episode of Profit for Product, Meagen Berquist dives deep into what it really takes to be profitable at craft shows. This episode will help you figure out whether your shows are worth the effort.

What You'll Learn:

• The Difference Between Gross and Net Profit: Discover why your net profit isn't as simple as subtracting your costs from your revenue.
• Hidden Costs You Might Be Missing: Think beyond your show fee and inventory costs; learn what other expenses you should be tracking.
• Setting Hourly Income Goals: Find out how to calculate whether a show is worth your time investment.
• Why Paying Yourself Matters: Hear why you need to factor your own wages into your profit calculations—and how it impacts your business in the long run.

Free Download: Get my Craft Show Profit Template! Enter your numbers for quick and easy profit calculation, no biz degree needed!

Hit play to stop guessing and start maximizing your craft fair profits!

Hey friend, welcome to Profit for Product, where we talk about becoming profitable—even if you're not a numbers person! I'm your host, Meagen Berquist, founder of Stella Sol Sustainables and a money coach for handmade businesses like yours. In this episode, we're diving into the powerhouse tool that transformed my financial life—YNAB (You Need a Budget).

I'll break down YNAB's Four Rules for better money management, how they can help you pay yourself more, avoid surprise expenses, and finally feel in control of your business finances. Whether it's giving every dollar a job or rolling with the punches, these habits will keep your money working for you, not the other way around.

Plus, I'll share why I ditched QuickBooks for YNAB and how it saved me from over $10,000 of debt. Stick around for my favorite budgeting hacks, and get a free 30-day trial (no strings attached) so you can start simplifying your money today.

If you're ready to create financial peace and build a profitable business, this episode is your roadmap. Let's get into it!

Links ⬇️

Destress Your Handmade Business Finances Guide

Podcast Topic Request

Budget Blueprint Course

Stella & Sol Sustainables Website

Instagram @profitforproduct