Profit Your Knowledge

FREE GUIDE: 5 Steps To Sell What You Know on Autopilot Without Ads - https://www.profityourknowledge.com/guide  

Have you ever tried to book a simple appointment with someone for your business and it took way too f***ing long?  

Calendly solves that!  

Gone are the days of emailing and texting back and forth trying to find a day and time that works for you and your prospective clients.  

With the simple click of a button, you can send people to a streamlined page, curated to YOUR availability, where they can book a time that works for THEM.  

Eliminating all of the noise and back-and-forth that goes into booking a simple appointment AND Calendly will prevent you from having (or being) a bottleneck in your business.  

I talk with a lot of people and it boggles my mind how many don’t have a tool like Calendly.  

Today, I’m going to share with you just how simple it is to set up an event in Calendly so you can stop wasting your time and energy booking appointments and start doing more of what you do best.  

Let’s dive in!

Download: 5 Steps To Sell Your Knowledge on Autopilot Without Ads - https://www.profityourknowledge.com/guide

If you want to have an online business, wait, I mean ANY business. 

You need to understand how to bring leads to that business that are interested in what you do or have to offer so that they can ultimately buy things from you.   

But when it comes to lead generation, many people struggle... Just like the old version of me.  

When I started, I had no idea how to bring leads to my online business and I kept coming from a place of getting. So I became obsessed with how to get leads so that I could grow my online business.   

I began watching videos, reading, blog posts, listening to podcasts, and so on.   Inside all that research, I read two books that made a huge impact on my ability to generate quality leads.   

The first was a prosperous coach...  

Inside of it, Rich Litvin shares that we don't "get" clients, we don't even "attract" clients, instead, we create clients.  

Now that book is for coaches about how to grow their coaching practices, but whether you're a coach or not, the same thing still applies to your business.   

The other book was the Go-Giver and that book is all about giving in order to succeed in life and business.   

Today, I'm going to show you how to apply these principles to your lead generation strategy so that you can make a bigger impact while also growing your online business.   

Let's dive in!

Learn how to sell your knowledge on autopilot in 5 simple steps - https://www.profityourknowledge.com/guide

Copywriting is hard... IF you don't do what I'm about to show you.

Well-written sales copy is an underrated skill and it's probably the most important skill that you can develop as an online business owner.

Great copy is what causes your target audience to take action. Whether that's to buy your book by your online course or digital product or just to book a call with you.

I'm talking about writing in a way that gets inside their head and causes them to think, "I feel like this guy is reading my mind!"

Now understand that I'm not a freelance copywriting "expert" but I can tell you that I have attempted many times to write sales copy trying to sell digital products and ended up getting 0 results. I was trying to find the "perfect sales copy formula" that was magically going to sell my course.

Understand that it's not so much about the formula because there are many different ways to write great sales pages. Great copy lies in understanding and taking the time to study your target audience's deepest desires, frustrations, beliefs, and interests.

Once I understood that sales copy became so much easier for me.

The idea is to find those desires, beliefs, frustrations interests, and challenges, copy them, and essentially paste them into your sales pages, social media posts, and emails that you send out.

Once I did that, I was able to create a sales page that actually converted.

Today, I'm going to share with you a few simple ways to find your target audience's biggest challenges, hopes, and dreams, capture them, and then apply them to your sales copy so that you can become a better copywriter today.

Let's dive in!

Grow your email list with more searchable, valuable content using this template - https://www.profityourknowledge.com/content  

HootSuite recently shared an article called "23 YouTube Stats That Matter to Marketers in 2022" and they mentioned that "YouTube may be more than 15 years old, but the platform has only gotten better faster and stronger with the passage of time."   

The truth is that YouTube is going nowhere but up and that's exactly why we should be focusing our time and energy into creating quality content every single week to market our business.   

Now, in this article, HootSuite mentioned some YouTube user statistics:   

The first one is that YouTube has 1.7 billion unique monthly visitors in total and gets 14.3 billion visits per month. That's more than Facebook, Wikipedia, Amazon, and Instagram!   

They also go on to say that YouTube is the second, most visited website with over 14 billion, monthly visits, YouTube clocks in as one of the internet's heaviest hitters right after its parent company, Google.   

YouTube also happens to be the third most popular search term on Google.   

There are so many people in this world going to YouTube, to figure out how to do things and they want to learn from reputable people who have experience and knowledge in a specific field, which is exactly where we come in.   

So, in today's lesson, I'm going to walk you through my content marketing strategy for YouTube and how I am leveraging, the platform to grow my channel and business.  

Let's dive in!

Download the Performance & Productivity Planner to identify your most important tasks, eliminate distractions, and improve your daily performance - https://www.profityourknowledge.com/planner

If you haven’t been using Apple Notes to organize your ideas for quick capture, you’re missing out on a lot.

Let me ask you this...

Have you ever had a brilliant idea that you didn’t write down (but knew you should have) and regretted it afterward?

Now, imagine if you were able to capture those ideas effortlessly, revisit them, and make them come to life, what would you have accomplished by now?

In today's busy world, we have many ideas that get lost because we haven’t had a system for capturing those ideas and putting them into action.

Starting today, we’re going to create a system for you that makes capturing, organizing, and executing those ideas effortless so you never miss an opportunity again.

Let's dive in!

Time blocking is the best practice you can do if you want to increase your productivity and live your life with more intention. And what better tool to use than your Google Calendar?  

Download the Performance & Productivity Planner here- https://www.profityourknowledge.com/planner 

Google Calendar is the best tool to use when time blocking because it allows you to color-code, set reminders, and repeat tasks with the simple click of a button.  

You can also access your Google Calendar on any device at any time.  But there is a lot of stigma around time blocking. People say they get lost in the setup of time blocking and end up wasting time, that it’s too rigid, it’s overwhelming, and they spend too much time on it.  

This is totally understandable, but I’m going to challenge that belief.  

Today, I’m going to share with you how I use a fully time-blocked Google Calendar that doesn’t overwhelm me and gives me more structure and freedom in my life and how you can do the same.  

Let’s dive in!

When you grow your list, I recommend focusing on using lead magnets that are scaleable... Here's why.  

Grow your email list with more searchable, valuable content using this content planning template - https://www.profityourknowledge.com/content   

Growing your email list is one of the core things we as online business owners should be focusing on! Specifically, growing your list on auto-pilot.   

It took me a long time to understand how to grow an email list so that I could add value, offer my products and services, and create an automated income stream.  

It wasn’t until I started creating regular, free, valuable, evergreen content and, in it, offered something valuable to my audience (i.e. the lead magnet) that I was able to start building my list.  

And the great thing about evergreen content like a podcast, blog, or youtube channel is that it can be searched by people anywhere in the world at any time and by making your lead magnets in the way I’m going to show you today you get to create a more scalable business!  

Because if your channel, podcast, or blog blew up overnight, all the while you were offering your lead magnet, nothing would change on your end and your email list would grow accordingly.  

Let’s dive into 3 of the best scalable lead magnets you can create today!

Grab your FREE content planning template here - https://www.profityourknowledge.com/content 

When I was trying to find my niche and market myself to the world, I struggled. I think I jumped between 6-7 different niches until I landed on teaching online business.   

Truth is, I was hesitant because I was scared. I thought, “What do I know about online business?” “There are so many other business coaches out there, how am I going to stand out?” So I was trying to create something new that’s “never been done before” and because of that, I stayed stuck.  

Then I spoke with a friend of mine named Tyson who shared with me some of the best marketing advice I have ever received.  When I heard this, something clicked inside of me.  

He said, “Model the cake; innovate the icing.”  

Today, I’m going to share with you why that was so valuable.

Struggling with getting found on YouTube and want to learn how to use VidIQ to grow your channel? I can relate...

For over a year I struggled with getting views on my YouTube videos. I was uploading every week as people told me, even daily for a while.

And I was pouring my heart into the content thinking that just putting out content was enough to grow my channel but I was wrong. I made the mistake, like so many other content creators do, of not doing research before creating a video.

Frustrated with my lack of growth, I started researching how to grow a YouTube channel and found a man named Rob Wilson who introduced me to his company VidIQ.

VidIQ is a YouTube-certified keyword research tool that allows you to find topics that people are actually looking for along with the amount of competition there is around that topic so you can create more searchable content.

Today, we’re going to take a look at how to use VidIQ so you can start creating better content that people actually are searching for.

Let’s dive in!

You're debating on which tool is best for you between Kajabi and Teachable so you can share your knowledge and expertise with the world in the form of an online course, maybe even create a full-time online business.

Click here to start your FREE 30-Day Kajabi trial!

There are so many tools in the world right now to choose from when building a knowledge business but two of the biggest are Kajabi and Teachable.

So today, we’re going to take a look at both platforms that way you can get a sneak peek of what’s inside so you can be confident that you’re making the right decision.

Full disclosure, I am a little bias because I use Kajabi to run MY online business BUT there is still a ton of value that Teachable provides along with differences from Kajabi that you should know about before making your decision. And we’re going to go over all of that today.