Clear Haze Exchange

Profitable Sustainability: Dr. Eric Woodroof on Making Energy Efficiency Work for Everyone


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In this episode of Clear Haze Exchange, host Marcus Hazelwood sits down with Dr. Eric Woodroof, founder of Profitable Green Solutions and creator of multiple industry certifications, including programs under the Association of Energy Engineers (AEE).

Dr. Woodroof has trained thousands of Certified Energy Managers (CEMs) around the world—including Marcus himself—and shares decades of insights on how to make energy efficiency both financially rewarding and environmentally impactful.

From personal solar investments delivering 15% returns to how cities can unlock capital through performance contracting, this conversation breaks down what makes sustainability work in practice. The two explore topics like:

  • Why “following the money” can accelerate decarbonization
  • Common misconceptions about energy performance contracts
  • How language, AI, and simplicity drive better communication in energy projects
  • Lessons learned from training professionals across six continents
  • Leadership, policy, and leading by example in the global race toward carbon neutrality

More Information: Profitable Green Solutions | Energy Efficiency Training

Key Quote:

“People will do a lot to avoid a penalty—but very little to gain a reward. That’s human nature, and it’s the same in energy.” — Dr. Eric Woodroof
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Clear Haze ExchangeBy Marcus Hazelwood