Are You Building Your Business on Borrowed Land?
Many entrepreneurs pour time and money into social media, believing it’s the key to success. But what happens when the platform changes its rules? Or worse—when your account is shut down overnight?
In this must-watch interview, John North, 9X #1 Best-Selling Author (Amazon, USA Today, WSJ) ,a Sydney-based business expert with 35+ years of experience, sits down with Rick Otton to expose the hidden risks of relying solely on social media for business growth. He reveals why true success comes from owning your assets—like your email list and customer relationships—so you're not at the mercy of tech giants.
In this powerful discussion, you’ll discover:
The dangers of building your business on social media alone
The #1 mistake most entrepreneurs make with their online presence
How to future-proof your business by creating real, ownable assets
If you're serious about long-term business success, this is a game-changer!
About John North:
9X #1 Best-Selling Author (Amazon, USA Today, WSJ)
CEO of Evolve Systems Group, empowering entrepreneurs through publishing & software platforms.
Over $25 million in sales for himself and clients
Helped publish and promote over 3,500+ books
Transformed a failing accounting software distribution company into the #2 distributor in the world in just 3 years
Get a copies of John’s #1 Best Selling Books
https://evolvepreneur.club/page/freebooks
Find more on the host Instagram: https://www.instagram.com/rickotton/
