Are you a Baby Boomer or a Gen X’er and you would you like to start a side business online but you think you are too old to do it? Or you have a business and you would love to use live video to promote it but you don’t know where to start?
Well this episode is definitely for you.
My guest today is a social media specialist who has built a solid personal brand online using video very strategically. In this interview she is revealing her video content strategy and how she uses YouTube, Instagram Stories and Snapchat in her business.
Lorri Ratzlaffis a social media expert and Gen X entrepreneur whose mission to help people of her generation embrace social media and live video to tell their story and to increase awareness of their brand and business.
You can find the links mentioned in this episode and how to connect with Lorri in the show notes for this episode at: http://www.projectprosperity.com/006

"The quality of the relationship with the customer has a direct impact on the business, it determines the customer's desire to stay with you over time" - Paolo Fabrizio
We discuss this very important topic in today’s episode with Paolo Fabrizio,a pioneer of Social Customer Service (SCS) in Italy and author of "La rivoluzione del customer service” (The Social Customer Service Revolution),the first book on this subject in our country.
In the 90s Paolo participated in the startup of the first online insurance company in Italy, after which he explores the connection between social networks and customer service. In 2013 he launches his blog - SocialMediaScrum.com- dedicated to digital customer service, followed by his weekly podcast devoted to this topic. In 2015 he published his first book on SCS. He is a consultant, trainer, author and sought-after speaker in conferences in Italy and abroad. "

You can find this episode notes and the links mentioned in the interview at this link: http://www.projectprosperity.com/005

The new year is the right time to set your goals and make plans. However, without the right mindset it is difficult to achieve the results we want or, if you do achieve them, it often is with a lot of effort and by working very hard. To make sure with start the year with a mindset that reflects our true values and vision, I have invited Dream Builder coach and Life Coach Strategist Cristiana Durante who will give us practical tips to understand whether our plans, goals and actions are aligned with our values and spiritual power.

Starting an online business can be daunting, especially when you don't have a previous business experience and you start from scratch. In this episode I am not speaking of preparing a business plan and a marketing analysis. I am presenting a different perspective for starting your online business with a 2 phase approach. Phase 1 is the topic of this episode and is the phase where you start earning immediately, using your current skills offering consulting, coaching or services and lay the foundations for Phase 2, the more mature phase of your business with a business model that suits what you do and serves your ideal client.

The mindset you adopt makes a huge difference in your quality of life, it can determine whether you become the person you want to be and whether you accomplish the things you value. In today's episode we’ll be speaking of how important your mindset is to be able to create and live the life you want with my special guest Katja Hansel founder and owner of Europe4KidsTours and Global Dream Lab. By changing her thoughts from thinking small to thinking big, from a private local guide she has now become a successfull business owner.

In this podcast episode, I speak about how Freedom and Prosperity have always been the key values that have shaped my professional choices throughout my life and how they are still the drivers of my business and personal life.
I also speak about what to me are the 5 pillars of a successful online business:
1. A prosperity mindset
2. Recurring income sources
3. Marketing
4. Personal Branding
5. Networking