Runway Walks / Current Talks

Episode 94: Psykhe, Psychology Meets Algorhythmic Shopping

10.20.2020 - By RWCTPlay

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Let’s start off by saying this isn’t a sponsored post. We really just wanted to try this because we were curious. Now that that’s out of the way - There’s a new shopping platform that is taking your personality and psychology into account in order to offer a curated selection of items that it predicts you’ll like. Sound like just another Style Quiz? That’s what we thought, too. But Psykhe really does go beyond traditional fashion questions using the Big Five Test to measure key components of your psychology. After completing a 30-ish questionnaire, it ranks your personality on a scale of 1-100 in categories like Openness, Extroversion and Agreeableness and then assigns fashion characteristics along with it. Can you guess who’s more Conscientious between Liz and Whitney? More Neurotic? Listen in to hear our results and if their style picks meet our standards.  

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