Since its launch in 2016, TikTok has become a very popular platform for recording dance and lip-sync videos. But it evolved over the years as it has included other forms of content for various interests such as food recipes, DIY, beauty and skin care, comedy, sports, health tips, education, etc. In this episode, hosts Aaron and Jalyn, together with their guest Creative Entrepreneur and EduCreator Kia Abrera, TikTalk about how the platform provides a channel for promoting advocacies and education, as well as online digital marketing and brand promotion empowerment.