Pure Ambition

Jimmy DeCicco is the Co-Founder and Chief Brand Officer of Supercoffee: a bottled coffee company that mass produces positive energy. He is also the Co-Founder of the Cedar Trunk Ranch and has been featured as one of Forbes's 30 Under 30. After his younger brother had the idea to make a healthy and high-protein coffee drink as an alternative to the sugary drinks that have become standardized in America, he quit his high-paying Wall Street finance job to build a business with his brothers.

From humble beginnings pouring samples and delivering orders out of the back of a van, Jimmy has helped scale Supercoffee from a dorm room idea to a household name that can be found in over 40,000 stores nationwide.

In this episode, he shares how the brothers turned a $30k investment from their Aunt into a company now valued at over $500 million and how living by the philosophy of working hard and being nice to people, he and his brothers have been able to create a healthy and delicious product that has removed over 20 million lbs. of sugar from the American diet.

Key Points:

• How working hard and being nice to people can amplify your life
• Leaning on your family for support when starting a business
• Why you should take more risks and not be afraid of failure
• Quitting a full-time high-paying job to start a business with his brothers
• Lessons learned from getting turned down on Shark Tank
• Building a brand centered around positive energy and community
• Buying a ranch and turning it into a health and wellness playground
• Do things you love doing and you'll attract a community of like-minded people
• Recognizing distractions from opportunities and knowing what to say yes and no to
• Finding the right mentors to help you get what you want
• Healthy habits to adopt in life to be at your best
• The benefits of training for a physical event
• How Jimmy takes care of his mental, physical, and spiritual health
• Jimmy's definition of ambition

Links to all things Jimmy:

drinksupercoffee.com

Events at Cedar Trunk Ranch

Jimmy's IG

Jimmy's LinkedIn

Connect with me:

Instagram: @dominicfusco

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YouTube: Dominic Fusco

LinkedIn: Dominic Fusco

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1. Leave a 5-star rating and review on the podcast app and let me know your honest opinion!
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Amanda Brooks is a Certified Running Coach, Certified Personal Trainer, and long-time distance runner with a passion for every facet of running. She has written thousands of articles since 2005 on her popular blog "Run to the Finish," a top fitness blog filled with detailed, researched, and fun information on every aspect of running and currently reaches over 500,000 runners and counting. She is also the Author of "Run to the Finish: The Everyday Runner's Guide to Avoiding Injury, Ignoring the Clock, and Loving the Run."

Amanda has been in the world of running for over 20 years and has helped thousands of runners do everything from taking their first jog to setting marathon PRs. She is a wealth of knowledge and shares many insights and practical advice on how to make running suck less, improve at it, and do it for life.

Key Points:

• Building healthy habits to make running part of your day
• The challenges of balancing work and running
• What it means to be a "middle-of-the-pack" runner
• The importance of a post-run refuel
• Common fueling mistakes to avoid during training and racing
• Tips to stay healthy as a runner and avoid injuries
• How to optimize sodium and electrolyte intake to boost performance
• Hydration tips for long runs
• The importance of a pre-run dynamic warm-up and how to approach it
• Returning to running after having knee surgery
• Incorporating prehab and strength training to improve as a runner
• The role that sleep plays in performance and recovery
• Benefits of hill sprints and how to incorporate them in your training
• Running fasted vs. fed
• How to approach nutritional timing to optimize performance and recovery
• What to eat before and after a training session
• Amanda's definition of ambition

All Things Run to the Finish:

https://www.runtothefinish.com/

Connect with me:

Instagram: @dominicfusco

TikTok: @dom_fusco

YouTube: Dominic Fusco

LinkedIn: Dominic Fusco

Want to help the show grow? Sweet! Here's what you can do:

1. Leave a 5-star rating and review on the podcast app and let me know your honest opinion!
2. Share this episode on your IG story and tag me @dominicfusco

Dan Churchill is a performance chef and podcast host. He is also the founder of Charley St, an Aussie restaurant and brand based in Nolita, and the Creative Director of Centr. Dan is the author of three books and has appeared on notable programs such as ABC's Good Morning America and the TODAY show. He has appeared in his own series on the Discovery Network called Feast with Friends, as well as his own production company called The Epic Table. His podcast of the same name gathers resources from around the world to help unlock their true human performance.

Dan realized early on that he wanted to turn his passion for cooking and elite athletic performance into a career. For over 10+ years he has been creating content on social media, online, in cookbooks, and on TV to help thousands of athletes and everyday individuals achieve optimal performance through healthy and delicious meals. Performance does not just mean winning a world championship or competing in the Olympics. Optimal performance means showing up and being at your best each day.

After years of investing in himself, he has built a personal brand and business that reaches millions of people and continues to provide resources for everyone to make healthy eating simple, sustainable, and affordable for all.

Key Points:

• Creating a positive impact through food and content creation
• What Dan has learned in 10+ years of content creation
• Find ways to learn and reinvest in yourself
• Ways to invest in yourself for long-term growth that don't require money
• Dan's training and diet leading up to the Leadville 100
• How to calculate how much protein you should be eating a day
• Can you gain lean muscle on a plant-based diet?
• The difference between micro and macronutrients
• How often to strength train if you have a running goal
• Mini-lesson from Dan breaking down my weekly diet and training
• Recovery modalities to enhance performance
• Tips and tricks to make healthy eating simple and sustainable
• Breakfast, lunch, and dinner options for under $5
• Do's and don'ts for fueling during marathons
• What Dan would cook for Tom Brady
• Dan's definition of ambition

Connect with Dan and check out some awesome resources:

danchurchill.com

Connect with me:

Instagram: @dominicfusco

TikTok: @dom_fusco

YouTube: Dominic Fusco

LinkedIn: Dominic Fusco

Want to help the show grow? Sweet! Here's what you can do:

1. Leave a 5-star rating and review on the podcast app and let me know your honest opinion!
2. Share this episode on your IG story and tag me @dominicfusco

Zach Bitter is an endurance athlete and coach, and host of the Human Performance Outliers podcast. He has run over 60 ultramarathons and has broken multiple World and American Records throughout his career, and helped 100s of runners reach their personal goals. He is also well-known for his low-carb, high-fat diet approach to training and racing nutrition.

In this episode, Zach shares his journey as a runner and how he took a hobby that he did on the side while being a teacher to eventually go pro and become one of the top ultramarathon runners in the world.

Key Points:

• Going from a school teacher to a professional runner
• The strategy behind running 100+ mile races sustainably
• Running ultramarathons on a low-carb diet
• Carbs vs. fat as a fuel source for endurance athletes
• The best time of the year to experiment with diet
• Best carb sources for endurance athletes
• Zach's daily diet
• Strength training to optimize running performance
• How to incorporate strength training into your weekly training structure
• The best day to train legs as a runner
• Zach's definition of ambition

Connect with Zach:

Zach's Website

Zach's Instagram

HPO Podcast

Connect with me:

Instagram: @dominicfusco

TikTok: @dom_fusco

YouTube: Dominic Fusco

LinkedIn: Dominic Fusco

Join my FREE Community on Upspace

Want to help the show grow? Sweet! Here's what you can do:

1. Leave a 5-star rating and review on the podcast app and let me know your honest opinion!
2. Share this episode on your IG story and tag me @dominicfusco

Joe Sheehey is the Founder and CEO of the leading cannabinoid wellness brand, CURED Nutrition. As a former NASA contributing aerospace engineer, he led much of his life doing what he was "supposed to". Now, he is committed to pushing boundaries and changing the narrative around cannabis to contribute to a future of health that looks much different than the past. After decades governed by a strict set of rules and adherence to socially-acceptable paths, Joe left a life of comfort to create one of true impact in this world.

The same day he left corporate America, he found himself sitting in a therapist's office where he soon awoke to the reality that the only permission he was searching for was that which he had been neglecting to give to himself. At that moment, he vowed to live only in boundless possibility. He has dedicated his life to elevating consciousness on all fronts that, as a united human collective, breathe genuine happiness, health, and fulfillment.

Freckled with periods of anxiety, depression, and suicidal attempts, his path has been far from the most glamorous; but through years of resilience, perseverance, and renewed self-awareness, his journey shows triumph through every tribulation. Now, his mission is to guide others toward this radical sense of self-actualization.

Key Points:

• How to get from the person we are to the person we're becoming
• Starting a supplement company with the intention to help others after almost committing suicide
• The importance of discipline in becoming the new version of you
• Seeking out micro-failures daily and using leveraging them to help us grow
• Identify your biggest fear in life to develop a mission-driven life
• How to break through your fear of failure and the things holding you back from your best life
• Use the fear of regret to reach your full potential in life
• Using food, sunlight, sleep, and other natural things to help with anxiety and depression
• The health benefits of cannabinoids, adaptogens, functional mushrooms, and CBD
• Scaling a business to 7-figures in less than 2 years
• Doing the inner work to continue to grow into a healthier, happier, more fulfilled version of ourselves
• Building a mission-driven business with the foundation of helping people live better lives
• Joe's definition of ambition

Connect with Joe

Shop CURED - www.curednutrition.com

Coaching Waitlist - https://68whvpuzrxq.typeform.com/join-WTHN

Follow Joe on Instagram

Follow CURED on Instagram

Connect with me:

Instagram: @dominicfusco

TikTok: @dom_fusco

YouTube: Dominic Fusco

LinkedIn: Dominic Fusco

Join my FREE Community on Upspace

Want to help the show grow? Sweet! Here's what you can do:

1. Leave a 5-star rating and review on the podcast app and let me know your honest opinion!
2. Share this episode on your IG story and tag me @dominicfusco

Robbie Balenger is a plant-based ultra-endurance athlete whose obsession with pursuing optimal performance has led him to seek out mammoth athletic projects that span weeks and even months.

Some of his accomplishments include running 3,175 miles across the US in just 75 days in 2019 to promote the benefits of a plant-based diet, breaking the record for most laps around New York's Central Park in one day, completing what he has coined the "Colorado Crush," almost 1,200 miles and 300,000 ft of elevation gain in 63 days, and most recently, outlasting a Tesla by running 242 miles over 3 days.

Robbie continues to seek out new challenges and redefine what is possible. By exploring recovery techniques and honing diet choices, Robbie is investigating how he can keep going… forever.

Key Points:

• Why Robbie decided to take on the challenge to race a Tesla
• Trials and tribulations that went down throughout the challenge
• Nutrition strategy for a multi-day endurance event
• How to utilize caffeine for endurance
• The mindset to push through multi-day endurance events
• Trading in drugs and alcohol for running
• Using running to navigate the challenges of life
• Creating "The Audacious Report" - a hub for all things endurance
• Why Robbie made the switch to a plant based diet
• How to get enough protein and essential vitamins and nutrients on a plant based diet
• Continue to get outside of your comfort zone to find growth

Connect with Robbie:

https://www.robbiebalenger.com/

Connect with me:

Instagram: @dominicfusco

TikTok: @dom_fusco

YouTube: Dominic Fusco

LinkedIn: Dominic Fusco

Join my FREE Community on Upspace

Want to help the show grow? Sweet! Here's what you can do:

1. Leave a 5-star rating and review on the podcast app and let me know your honest opinion!
2. Share this episode on your IG story and tag me @dominicfusco

Dr. Kevin Marryshow is a licensed chiropractor and Head of Purpose & Communication at Myodetox, a movement health clinic operating 13 locations across Los Angeles, Vancouver, and Toronto. As a Myodetox founding team member since 2015, Kevin's passion for holistic health and his in-depth understanding of the body have earned him notoriety within the physical health industry, allowing him the opportunity to treat NBA, NFL, NCAA, and Olympic athletes of the highest caliber.

Having grown up in a community where preventative treatment was a luxury and experiencing a life-altering and preventable knee injury that halted his career in collegiate basketball, Kevin's passionate about promoting access, relatability, and quality, within the physical wellness space. Through his commitment, Kevin has proudly founded Myodetox's Emerging Leaders Scholarship Program, an initiative that aims to develop and mentor physical therapy and chiropractic students from marginalized communities, and also co-founded Mindsets, a physical and mindfulness wellness program designed for incarcerated youth on remand in the Greater Toronto Area.

A graduate of New York Chiropractic College, Kevin has been a keynote speaker at his alma mater and has been a guest speaker for the Canadian Physiotherapy Association. Kevin has led various health and wellness experiential activations in partnership with Nike across New York City, Miami and Boston. He currently resides in Toronto, Canada with his greatest accomplishments, his wife and two young children.

Key Points

• What it means to future-proof our bodies
• How to improve movement health
• Living a better life through movement
• Adopt the mindset of being a "life athlete"
• Why back pain is so common in our society and how to fix it
• Using movement snacks throughout the day to enhance movement health
• Why common running injuries occur and how to avoid them
• How to properly use foam rollers, massage guns, an other soft-tissue tools
• The movements and exercises we should all be doing for our health, performance, and longevity
• Dr. Marryshow's definition of ambition

Connect with Dr. Kev

Myodetox.com

Instagram

LinkedIn

Connect with me:

Instagram: @dominicfusco

TikTok: @dom_fusco

YouTube: Dominic Fusco

LinkedIn: Dominic Fusco

Join my FREE Community on Upspace

Want to help the show grow? Sweet! Here's what you can do:

1. Leave a 5-star rating and review on the podcast app and let me know your honest opinion!
2. Share this episode on your IG story and tag me @dominicfusco

Eric is an Endurance Athlete (5x Ironman), content creator and social media influencer, sponsored by dozens of consumer brands. He is also a health + wellness, tech, and hospitality entrepreneur / angel investor.

In this episode, Eric shares how he has created his ideal life, as well as the steps we can all take to begin structuring our own lives in a way that allows us to be the happiest, healthiest best version of ourselves to live a purpose-driven, impactful life.

Key Points:

• Why working out in the morning is so beneficial
• Do hard cognitive tasks after a workout
• The value of stacking small wins each day and what that looks like
• How Eric leveraged his 9-5 to set himself up with the freedom to live on his terms
• The importance of building residual income streams
• How to pick and choose which brands to work with as a creator
• What to do when you feel anxious or overwhelmed with tasks or obligations
• Use health and fitness to become the best version of yourself
• Eric's weekly training schedule
• How to maintain muscle mass while doing 60-90 minutes of cardio daily
• The 5 pillars of optimal health and performance
• Why human connection is so important and how to build authentic relationships
• Steps we can all take to start living as the best versions of ourselves
• Eric's definition of ambition

Connect with Eric:

Erichinman.com

Instagram

Connect with me:

Instagram: @dominicfusco

TikTok: @dom_fusco

YouTube: Dominic Fusco

LinkedIn: Dominic Fusco

Join my FREE Community on Upspace

Want to help the show grow? Sweet! Here's what you can do:

1. Leave a 5-star rating and review on the podcast app and let me know your honest opinion!
2. Share this episode on your IG story and tag me @dominicfusco

Jordan Tarver is a keynote speaker and the author of You Deserve This Sh!t. His goal is to take his life experiences and create digestible lessons, understandable action steps, and easy-to-follow frameworks that help you live the life that you deserve. After a near-death experience, he has gone on a mission to help people become aware of who they're capable of becoming and put them on a path to becoming that person.

Key Points:

• The journey to becoming a keynote speaker
• Showing up as a professional, even if you don't have the accolades
• The power of consistency
• Why Jordan decided to write his first book at 24 years old
• The 3 pillars of self-discovery
• The importance of bringing intentionality to everything you do in life
• Identify your core values to find intentionality
• Is there value to journaling daily
• Building your curiosity bank and the role it plays in self-growth
• Do the work before you get paid to do the work
• The importance of delayed gratification
• Why self-discovery is the most important part of personal development
• Follow the things that light you up, let them be your north star, and don't give up on them

Connect with Jordan:

jordantarver.com

Connect with me:

Instagram: @dominicfusco

TikTok: @dom_fusco

YouTube: Dominic Fusco

LinkedIn: Dominic Fusco

Join my FREE Community on Upspace

Want to help the show grow? Sweet! Here's what you can do:

1. Leave a 5-star rating and review on the podcast app and let me know your honest opinion!
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Jackson Mitchell is a former SMU football player turned hybrid athlete, Entrepreneur, Mindset Coach, and host of the Walk-On Mentality Podcast.

On today's episode, Jackson explains what the "walk-on mentality" is and how he applied it to his life to earn a scholarship to play D1 football and become a captain in his senior year. Just because his football days are over does not mean the mentality is. He shares how he applies it in his daily life to be the best version of himself and positively impact those around him. Jackson is on a mission to help and inspire as many people as he can to break through their own self-limiting beliefs and reach their full potential.

• The difference between training for football and training for a marathon
• Walking on to a D1 school and eventually becoming a captain
• Why why should commit to huge goals that scare you
• Lessons learned through endurance
• Using time management and prioritization to make time for things that matter
• Know what you stand for so you can establish direction in your life
• How to set your days up for success
• What is "The Walk-On Mentality" and how we can adopt and apply it in our lives
• See failure as an opportunity to learn
• Jackson's definition of ambition

Connect with Jackson:

The Walk-on Mentality Podcast

Instagram

Connect with me:

Instagram: @dominicfusco

TikTok: @dom_fusco

YouTube: Dominic Fusco

LinkedIn: Dominic Fusco

Join my FREE Community on Upspace

Want to help the show grow? Sweet! Here's what you can do:

1. Leave a 5-star rating and review on the podcast app and let me know your honest opinion!
2. Share this episode on your IG story and tag me @dominicfusco