Welcome back to In The Spotlight — I’m Meagan Fettes, and today I’m sitting down with Liz MacRae of Village Wellth, a hybrid tech + service company that helps people buy established businesses across Canada (and now expanding into the U.S.).
We talk about why “entrepreneurship through acquisition” can be a smarter path than starting from scratch, what Liz calls the succession tsunami (and how it’s going to impact small towns and rural communities), and how buying a business can support long-term stability — not just financially, but personally and within your family life too.
Liz also shares her own entrepreneurial journey, the lessons learned from a tough franchise experience, and why getting the right advice (lawyers, accountants, advisors) can save you from expensive mistakes. If you’ve been thinking about entrepreneurship but don’t have a “startup idea,” this episode will open your eyes to a whole new option.
#InTheSpotlight #Entrepreneurship #SmallBusiness #BusinessAcquisition #Okotoks #AlbertaBusiness #WomenInBusiness
00:00 – Welcome + sponsor shoutout to Mainstreet Market
01:10 – Rapid fire + the value of feedback and being challenged
04:00 – Underestimating yourself + building confidence like a muscle
15:45 – What is Village Wellth and how they help people buy businesses
17:35 – The “succession tsunami” + what happens when businesses can’t transition
21:00 – Franchise lessons, due diligence, and why the numbers don’t lie
Thank you to Mainstreet Market for sponsoring this episode and supporting local businesses in our community — home to over 250 local makers across Okotoks, Mahogany, and Strathmore.
📍 Visit: www.mainstreetmarket.ca
Host: Meagan Fettes | @meaganfettes
🎥 Watch full episode on YouTube: @puremediapodcast
Guest: Liz MacRae (Village Wellth)
🌐 Website: https://www.villagewellth.com/