Scott Benjamin is the Founder of Two Cubed, a consulting firm specializing in operational efficiency, risk management, customer service, and profits for family entertainment centers and trampoline & adventure parks. In this interview, Scott shares how he helps drive business performance for his clients, which is largely focused on the people aspect of the business.

Key takeaways:

• When hiring, Scott stresses the importance of not just hiring the right people, but putting the right people in the right place.
• Once hired, the importance of training cannot be understated due to liability reasons, along with creating a guest experience that drives repeat visitation and profits.
• Many friction points lie in the entry of the venue, and if they can be alleviated, it can create a more seamless experience for guests and staff alike.