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This week's change: put your oat milk and dairy invoices side by side and check whether the oat add-on price still covers the real cost gap, a same-day comparison for Week 40, September 28, 2026.
The headlines say dairy fell and oat rose, but the numbers tell a different story. This episode unpacks farmgate and retail data to show what's actually hitting your till, and gives you one concrete action to run before your next supplier contract renews.
Try it, then tell us how it went.
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