Q's Tech Talks

Q Division talks with Dan Williams, Strategy + Commerce Partner, at Stratacache, the leading provider of intelligent digital signage, digital merchandising, mobile enablement, and rich media customer engagement at retail.

Topics Discussed -
-The Importance of a Content Strategy
-Digital Menu Board Optimization + ROI
-Common Mistakes in Digital Menu Board Design
-In-Store Digital Menu Boards + Digital Drive Thru

Q Division talks with Jonathan Rosen, SVP Content Strategy + Consumer Experience at PRN, a digital media company specializing in in-store retail media, a shopper marketing solution that activates shoppers along the path-to-purchase

Topics Discussed -
-Retail Media - Untapped Revenue Opportunities
-Monetizing Strategies for Retail Media
-Creating an In-Store Media Network

Register for Jonathan's Upcoming Webinar
https://www2.prn.com/monetization-webinar

Q Division talks with Risa Crandall, SVP CPG Strategy + Sales at Aki Technologies, https://www.a.ki/ a mobile marketing company using a unique strategy to determine mobile ad personalization and receptivity called Moment Marketing Science.

Topics Discussed -
What is Moment Marketing Science?
Ad Targeting and Personalization at Scale
Campaign Measurement: Impressions vs. Sales Lift
Messaging Opportunities for Brands, Retailers + QSR
Consumer Sentiment and Data Privacy

Q Division talks JoAnn Martin, VP of Marketing at Searchspring, a provider of intelligent site search and merchandising solutions for brands and retailers. Searchspring has helped customers like Moen, Fabletics, Volcom, Wild Fang and Alternative Apparel https://searchspring.com

Q Division talks with Scot + Susan Westwater, Co-Founders of Pragmatic Digital, and Co-Authors of the book; Voice Strategy, Creating Useful + Usable Voice Experiences. Topics discussed - Voice Commerce vs Voice Assistants, Consideration for Voice Strategies, Use cases for shopping and engagement, Voice Ux and Post COVID trends. https://www.pragmatic.digital​
www.qdivision.us

The team for Q Division attended this year's all digital 2021 CES event. Ben + Manolo break down all the main themes and tech trends from the show, discussing why some are important and why others are short-term concepts that will never see the light of day.

In this episode we talk to Katerina Axelsson, Founder CEO of Tastry, A Sensory Science Company using chemistry + machine learning to provide amazingly accurate product recommendations. Tastry has unlocked how human senses interpret product chemistry

Charu Thomas, built an award-winning AR tech that makes picking orders 40% faster and 80% more accurate over existing technology. Listen in as she shares her insights on the future of BOPIS, Micro-fulfillment and Augmented Reality.

In this episode:
- Evolving eCommerce supply chain, utilizing retail stores + micro-fulfillment centers
- Adapting legacy systems to innovative supply chain and logistics models
- Considerations for retailers, on evolving supply chain, logistics models and systems

Preparing for Retail Holiday Season 2020: A discussion with Danny Shaw, Chief Revenue Officer at Oculogx on what could be an unprecedented peak season for retailers, e-commerce and supply chain.

In this episode:
-Peak season forecast for retail sales
-How Brick/Mortar can capitalize on e-commerce
-How to create better in-store + e-commerce customer experiences

In 2020, digital adoption has been accelerated, more people are interacting with brands using Voice Assistants and Smart Speakers. Audio branding is a critical part of how consumers will experience brands as part of the future of voice commerce. In this episode Co-Authors, Colleen Fahey + Laurence Minsky share insights on from their book "Audio Branding: Using Sound to Build Your Brand"