In this deep dive, we explore a surprising stock market signal—Twitter (now X) follower growth! Could tracking a company's social media popularity help predict its stock performance? Backed by academic research, we break down how investor attention on social media translates into market trends and even outperforms traditional investment strategies. Learn how a daily rebalancing approach based on Twitter follower surges achieved an impressive 12.3% annual return. Is this the future of investing? Tune in to find out!

Find the full research paper here: https://community.quantopian.com/c/community-forums/twitter-follower-growth-social-media-engagement-as-investment-indicators

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Quant Radio is an AI-generated podcast, intended to help people develop their knowledge and skills in Quant finance. This podcast is not intended to provide investment advice.