Quick Coaching with Sarah: Virtual assistants, Building an Audience, and Newsletters

Who are you reaching? Everyone talks about building audiences for their business, but shaping your audience is just as important. Quality over quantity, folks! WHO you are reaching with your business and WHAT you do once you have their attention is more important than having a long mailing list or watching your followers count rise. When you think about your audience, are you remembering to focus on the customers and community you already have? SHOW NOTES 1:47–How do I hire a virtual assistant? 9:40–The difference between a contractor and an employee 15:14–How do I grow an audience of people who actually buy my shit? 19:50–Bonuses and risk mitigation 27:28–What are some best practices for newsletters? 33:04–Do I have to pick between my audiences?

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