Quiet Confidence

Ever feel like you've outgrown your own message but can't quite put your finger on why showing up feels hard?

That's exactly where I was this week and instead of pushing through, I treated myself like a client.

In today's episode I'm sharing something a little different. It's a client interview with Sam, who runs a video editing agency. She came into Silent Storm feeling like she had to be louder, more polished, more on and what happened over three months is honestly better heard than described.

If you've been wondering what it feels like to work with me, this one's for you.

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Mentioned in this episode:⁠

Silent Storm⁠

Sam's LinkedIn profile

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I don't usually do event recap episodes, but this one gave me some good reminders to share. In this episode I'm taking you to the UK's only LinkedIn focused conference and what came up might not be what you'd expect from a LinkedIn event.

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Mentioned in this episode:⁠Uplift Live replays⁠

Silent Storm⁠⁠

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Content Marketing looks different now.

In this episode I'm getting into why the customer journey has changed, how people are likely to find nowadays, and what that means for how you show up in your marketing.

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Silent Storm⁠

Content Mixtape

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Trust (online) is built in layers. I'm sharing three things that work together to turn a stranger into someone who feels like they already know you before they've ever spoken to you.

One of them starts before you even think about your content. And if you skip it, the other two won't land the way they should.

If you've been showing up consistently but still feel like no one's quite ready to say yes, this one's for you

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Most people kick off a new quarter with a fresh content calendar, good intentions, and somehow end up in the same place by week three. But what if the problem was never your consistency?

In this episode I’m sharing the mindset shift that changes how you think about content planning and why getting this one thing right means you can actually post less and move your business forward more.

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Mentioned in this episode:⁠ 

Content Mixtape

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Why aren't the right clients rolling in consistently?

Chances are it's not your content that's the problem. It's your lead gen, and there are 3 mistakes introverts tend to make that kill the pipeline without you even realising it.

In this episode, I'm walking you through exactly what those mistakes are, why they're so common for people like us, and the simple shifts you can make so you stop relying on referrals and hope as a strategy.

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Mentioned in this episode:⁠ 

Content Mixtape

Silent Storm⁠

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You craft the perfect post. People like it, comment on it, maybe even share it, but then... nothing. No one actually gets in touch.

The problem? You're probably ending your posts with "DM me" and expecting people to figure out the rest.

In this episode, I'm breaking down why vague CTAs kill conversions and what to do instead so your content moves people closer to working with you.

If you've been wondering why your engaged audience isn't converting, this one's for you.

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Silent Storm⁠

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Ever wonder why some content makes you stop scrolling while everything else just blurs past?

There's actual psychology behind it and once you understand how it works, you can make sure your content doesn't get lost in the noise - without feeling icky or like you're learning manipulative tactics.

In this episode, I'm breaking down the psychological principles that make people stop and pay attention with hook examples for each one so you can see exactly how to use them.

If you've been posting content that gets ignored or attracts the wrong people, this episode will show you how to make your content sharper and more strategic (without changing who you are).

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Mentioned in this episode:⁠ 

⁠Own Your Voice - Free Marketing Journal⁠

⁠Silent Storm⁠⁠

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Ever sit down to write a quick social post and find yourself still there two hours later, rewriting it for the fifth time?

Yeah, me too. As introverts, we naturally see all the layers and nuances in everything, which is brilliant for deep work but can absolutely paralyse us when it comes to day-to-day content.

In this episode, I'm sharing how to capture quick content ideas without forcing them, and why lowering the bar might be the smartest thing you do for your visibility. If you've got a drafts folder full of "not quite ready" posts, this one's gonna help you actually hit publish.

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Mentioned in this episode:⁠ 

Own Your Voice - Free Marketing Journal

Silent Storm⁠

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You're brilliant at networking events and your clients love your vibe on calls, but the second you sit down to write a post you sound like a completely different person - formal, like you've never had a casual conversation in your life.

The reason your content isn't landing isn't because you don't know what to say. It's because you're editing out all the bits that make you, you.

In this episode, I'm breaking down how to translate your real-life energy into your content, and the simple test that'll tell you if your post sounds like you or like everyone else in your industry.

If you've ever read your own content back and cringed because it doesn't sound like you at all, this one's for you.

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Mentioned in this episode:⁠ 

Silent Storm⁠

Come and say hi:

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See what I do: ⁠⁠Website⁠