Today we welcome Jamie Bartley onto the R2Kast! 🎙️ Jamie is the CEO and founder of Unyte Group, a dynamic business tackling decarbonisation in the built environment through retrofit solutions, waste remediation, training, and scaling hemp as a carbon-negative material! ♻️🌱

Jamie shares how Unyte has grown from a vision of low-carbon retrofit to a hub of innovation—developing hemp-based insulation, training installers, and pioneering circular construction practices. His passion for scaling sustainable change shines throughout! 🏗️🌿

We explore the complexities of industrial hemp, including THC legislation, the stark differences from marijuana, and why historical misinformation has held back a material with massive regenerative, nutritional, and ecological benefits. 🌍📜

From soil health to bee biodiversity, Jamie dives into hemp’s role in regenerative farming. We also cover biochar, a carbon sequestration powerhouse, and hemp’s potential in textiles, food, construction, and even aviation fuel! ✈️🧵 His advice? Don’t give up—this sector needs pioneers!

Enjoy! 😊

Thank you to Howden Rural for the continued support.

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