What does great care actually look like in behavioral health today?

In this episode of Tim Talks: Behavioral Health, Timothy Zercher sits down with Rachel Evans, CEO of Old Town ABA, to break down what it really takes to build a high-quality, sustainable organization in the ABA space.

Rachel shares how her personal connection to autism shaped her path into the field - and how that perspective influences the way she leads, hires, and delivers care today.

They dive into:

•  What separates good care from great care in modern ABA organizations 
•  Why hiring and developing the right people is the foundation of everything 
•  The real challenges of scaling while keeping clients, clinicians, and teams aligned 
•  Why organic, relationship-driven marketing is still winning in a world of automation 

Rachel’s approach is simple but powerful: prioritize people, lead by example, and build real relationships at every level of the business.

If you're building, leading, or scaling a behavioral health organization, this episode is a must-listen.