This is part 2 of Rachel’s story. The COVID-19 pandemic is in full force. Rachel and her family have had to make drastic changes to their routine, and the stress level is higher than ever. Listen to how MicroMass helps Rachel overcome mounting obstacles, get her family aligned as a team, and keep everyone (including herself) moving forward in a healthy way when they can't even leave the house.

Key takeaways

Caregivers and patients need more support to manage the unique challenges of COVID-19.

Adapting resources to suit the needs of patients and caregivers is a key part of any support program.

Communication is an ongoing process that can bring family members together to work toward the patient’s health goals.

Empowering caregivers to reach out for help and play to their strengths helps them avoid burnout and keeps them moving forward.

Themes: Behavioral Science, Oncology, Caregivers, Healthcare Marketing

Credits: Kathy Moriarty, Senior Behaviorist | Kim Lilienthal, Senior Behavioral Copywriter | Eric Connor, Associate Creative Director | Kristen Maynard, Senior Account Director | Johnny Knight (Host), Senior Behavioral Copywriter | Lindsay Jones (Original music), Composer and Sound Designer

See our capabilities: https://www.micromass.com/why-behavioral-science/