Radically Yours by Radhika

Interviewed the only Indian designer to win an award at Cannes Film Festival for Samantha Ruth Prabhu’s dress in the movie Shaakuntalam.

Not just this, this legendary designer is also the only one to win FOUR National Film Awards for designing costumes in films like Devdas, Jodhaa Akbar, Lamhe, Balgandharva!! 

Meet Neeta Lulla - in the most unfiltered conversation with Radhika Bajoria.In our conversation we spoke about Neeta Lulla’s unconventional journey which will leave you spellbound.

➡️ From getting married at the age of 16, to having a kid at a tender age of 20, to buying her first sewing machine by selling sandwiches - Neeta has completed 40 successful years in fashion in 2024! 

Neeta and I spoke on our channel wiping_out_the_norm about, 

✅ Designing Aishwarya Rai Bachchan’s wedding dress 

✅ Working with Sanjay Leela Bhansali for Devdas 

✅ Being called a “costume technician” by the Late Yash Chopra

✅ Neeta’s equation with Juhi Chawla n movie sets 

✅ How she got married to not study further, and got into fashion unknowingly. 

✅ How does inventory in the fashion business work, how did Neeta get work in movies, how does pricing work in couture designs, and much more!

𝐌𝐞𝐞𝐭 𝐭𝐡𝐞 𝐀𝐥𝐥-𝐈𝐧𝐝𝐢𝐚 𝐑𝐚𝐧𝐤-𝐇𝐨𝐥𝐝𝐢𝐧𝐠 𝐂𝐡𝐚𝐫𝐭𝐞𝐫𝐞𝐝 𝐀𝐜𝐜𝐨𝐮𝐧𝐭𝐚𝐧𝐭, 𝐂𝐨𝐦𝐩𝐚𝐧𝐲 𝐒𝐞𝐜𝐫𝐞𝐭𝐚𝐫𝐲, 𝐚𝐧𝐝 𝐓𝐨𝐩 𝟓 𝐌𝐁𝐀 𝐟𝐫𝐨𝐦 𝐈𝐈𝐌 𝐋𝐮𝐜𝐤𝐧𝐨𝐰

Dive into Neha Grover's journey on 'Wiping out the Norm' with Radhika Bajoria! 
➡ As South Asia Lead, Private Equity at IFC Asia Pacific, Neha drives investment strategies, manages portfolios, and fosters co-investments, sitting on Advisory Boards of 6 PE Funds. #Leadership #PrivateEquity 
➡ In her current role as Regional Lead of IFC’s South Asia Funds group, Neha identifies and invests in PE Funds, with a rich array of experience across private and public markets, focusing on Consumer, Healthcare, Financial Services, Manufacturing, and Education. #FinanceExpert #IndustryInsights
 ➡ Previously at Baring Private Equity Partners India, Neha, as Principal and India CFO, managed over USD 14 billion in assets, contributing significantly to navigating through two complete fund cycles. #BaringIndia #InvestmentLeadership 
➡ Neha's expertise extends beyond her core responsibilities, directing numerous company boards and driving strategic investments in education, textiles, logistics, and chemicals. #StrategicInvestments #SectorExpertise 
➡ A pioneer in innovation, Neha led initiatives to reduce the gross-net IRR spread of funds, setting new benchmarks and demonstrating strategic risk management in complex deals. #Innovation #RiskManagement 
➡ Recognized among the top 100 women in finance in India, Neha's academic excellence includes being an all-India rank-holding Chartered Accountant, a Company Secretary, and an MBA from the Indian Institute of Management, Lucknow (IIM Lucknow) (Ranked top 5). #Trailblazer #ContinuousLearning 
Join Neha Grover as she shares her journey, insights, and vision for the future of private equity! #FinanceLeadership #visionarythinking Watch the full episode NOW. Link-https://youtu.be/gxR_uGhPLVM
#WIPE #WipingOutTheNorm #RadhikaBajoria #IFC #BaringIndia #NehaGrover #PrivateEquity #Investment #investor

"She wasn't the first one to start, but she was the fastest one to grow'

In the latest episode of ‘Wiping out the Norm’, Radhika Bajoria delved into the inspiring journey of Aditi Shrivastava, the Co-founder, MD & CEO of Pocket Aces! Alongside Ashwin Suresh and Anirudh Pandita, Aditi embarked on this adventure in their 30s, now soaring into their 40s, with roots in the Middle East, engineering degrees, and a shared passion for mainstream finance. 

Aditi leads Pocket Aces, a trailblazing digital entertainment company crafting engaging content tailored for the millennial audience! Pocket Aces is India's leading digital entertainment company.

"We own 5 Instagram channels but we manage 130 influencers with 130 separate Instagram channels". This is what Aditi shared about sharing the reach and impact of Pocket Aces. Their reach is astronomical, touching the lives of 50 million people weekly across their stellar channels: FilterCopy, Dice Media, Gobble, and Loco! As social media wields increasing influence on thoughts and actions, companies like Pocket Aces stand at the forefront of shaping tomorrow's world. Before Pocket Aces, Aditi carved a path of impact, founding the Intellecap Impact Investment Network, a beacon for angel investors driving positive social change across India and East Africa! Her tenure at Goldman Sachs in New York, specializing in quantitative equity research, trading, and portfolio management, honed her financial prowess. 

A Magna Cum Laude alumna of Princeton University in Electrical Engineering and Computer Science, Aditi holds a CFA (USA) charter, served as the Curator of the World Economic Forum Global Shaper Mumbai Hub, and proudly bears a TiE Mumbai Charter Membership! Sensing the boom in internet usage and the insatiable hunger for content among India's youth, Pocket Aces emerged in 2013, crafting short-form content to test the waters and spark organic virality! 

As the platforms expanded, especially with the meteoric rise of OTT platforms and the digital migration of viewers, Pocket Aces became a beacon of innovative storytelling. Fast forward to today, they have more than 10 years of experience in the industry! Their content resonates worldwide, amassing a staggering 16M subscribers on YouTube, 15M Facebook followers, and 8.6M Instagram enthusiasts! Their mission is to be a Global Culture Creator, positively influencing people through an ecosystem of innovative media professionals, content, and products! Key Numbers: 50M People Reach Per Week 700M Video Views Per Month 200+ Brand Partners.

The excitement peaked when music label Saregama acquired a 52% stake in Pocket Aces at a $41-million valuation! Confirming the deal on Thursday, September 28, Saregama's investment of Rs 174 crore in cash, along with an additional Rs 15 crore, now values Pocket Aces at an impressive Rs 335 crore, or approximately $41 million! Watch the full video to learn about the business strategy of Pocket Aces. Watch the full episode NOW.

 Link- https://youtu.be/oNLPR_oxG-M

#PocketAces #DigitalEntertainment #ContentCreators #InnovationUnleashed #YouthEmpowerment #MediaRevolution #Saregamapa 

Dive into the latest episode of "Wiping Out the Norm" with host Radhika Bajoria as she delves into a captivating conversation with Roopa Kumar, the powerhouse behind Purple Quarter! 

Roopa, founder and group CEO of Purple Quarter, wears many hats - from Entrepreneur to Executive Coach and Investor! With over six years of expertise, she's led Purple Quarter to be a domain-agnostic bespoke CTO search firm, placing over 150 top-level tech leaders worldwide! But her impact doesn't stop there! 

As an Executive Coach at Purple Labs Search, Roopa mentors founders and CEOs to scale their ventures in the digital era, leveraging her Stanford Seed certification and MBA in HR! Purple Quarter isn't just a firm; it's a vision to empower businesses and global leaders on their growth journey! With offices spanning across Santa Clara, Bangalore, Singapore, Dubai, and London, they're bridging the gap between companies and their perfect technology leadership fit! 

Their secret? Purple Quarter Talent Mapping, combining IQ on Technology + EQ as a Leader + BQ as an Individual! Discover how they synergize Leadership Consulting Search, assessing both client culture and candidate aspirations to forge sustainable relationships! At the heart of their process lies the Behavioural Metrics Model (BMM), a scientifically modulated approach focusing on technical skills, personality traits, and individual aspirations! And let's not forget their Leader Personas - Creator, Nurturer, and Reconstructor - shaping the future of tech leadership! 

With a talent pool of 10,000+, 120+ Candidates Placed, 100+ Active Clients, and a remarkable 92% Offer Acceptance rate, Purple Quarter is setting the standard in CTO search and leadership empowerment! 

Watch the full episode to learn about Roopa's journey of founding Purple Quarter and the challenges and strategies that made her start this Bespoke Executive Search Firm On A Mission To Create Tech-Leadership Consulting Synergy.

Watch the full video- https://youtu.be/rdZSuRV3yqw 

Join the movement! 
#PurpleQuarter #CTOsearch #LeadershipEmpowered #TechInnovation #ExecutiveCoaching #BusinessGrowth #GlobalLeaders #EmpoweringVisions

"𝑰 𝒘𝒂𝒔 𝒗𝒆𝒓𝒚 𝒇𝒂𝒔𝒄𝒊𝒏𝒂𝒕𝒆𝒅 𝒘𝒊𝒕𝒉 𝒘𝒉𝒚 𝒕𝒉𝒆𝒓𝒆 𝒘𝒆𝒓𝒆 𝒏𝒐 𝒘𝒐𝒎𝒆𝒏 𝒇𝒊𝒆𝒍𝒅 𝒆𝒏𝒈𝒊𝒏𝒆𝒆𝒓𝒔, 𝒔𝒐 𝑰 𝒘𝒂𝒏𝒕𝒆𝒅 𝒕𝒐 𝒃𝒆𝒄𝒐𝒎𝒆 𝒐𝒏𝒆. 𝑰 𝒇𝒐𝒖𝒈𝒉𝒕 𝒇𝒐𝒓 𝒊𝒕 𝒂𝒏𝒅 𝑰 𝒃𝒆𝒄𝒂𝒎𝒆 𝑴𝒂𝒉𝒊𝒏𝒅𝒓𝒂 𝒂𝒏𝒅 𝑴𝒂𝒉𝒊𝒏𝒅𝒓𝒂’𝒔 𝒇𝒊𝒓𝒔𝒕 𝑨𝒇𝒕𝒆𝒓 𝑺𝒂𝒍𝒆𝒔 𝑬𝒏𝒈𝒊𝒏𝒆𝒆𝒓."

In the latest episode of "Wiping out the Norm," Radhika Bajoria explores the extraordinary journey of Bhavna Suresh, co-founder of 10Club, a brand reshaping homes with its India-centric approach and innovative products.

From her early curiosity about the scarcity of women in engineering to becoming Mahindra & Mahindra's first female After Sales Engineer, Bhavna has consistently challenged conventions and forged her unique path.

Beginning her academic voyage with a degree in Mechanical Engineering, Bhavna swiftly distinguished herself as a trailblazer at Mahindra & Mahindra. However, this achievement wasn't without its hurdles.

A significant challenge arose when Bhavna was diagnosed with a rare form of neurofibroma, a tumour near her neck that temporarily paralyzed her face. Despite this formidable setback, Bhavna exhibited unwavering courage, seeking treatment and emerging even stronger with time and resilience.

Her pursuit of growth knew no bounds. Pursuing an MBA with a focus on management strategies at HEC Paris, Bhavna was driven by a passion for fashion and style, leading her to establish StyleBank. This fashion rental service allowed young women to rent dresses from a range of high-street labels and boutique designer brands. Yet, despite her dedication, StyleBank faced challenges in gaining traction. Undeterred, Bhavna made the tough but crucial decision to pivot, drawing on investor feedback to explore new opportunities

Enter Lamudi Philippines, where Bhavna left an indelible mark on the real estate sector, revolutionizing property search and acquisition. Excelling in this domain, she continued to seek fresh challenges and avenues for growth.

The entrepreneurial spark within Bhavna led to the birth of 10Club in 2021, alongside Joel Ayala and Deepak Nair. Under her guidance, 10Club has reached new heights, securing a substantial $40 million seed funding round in 2023.

Centered on collaboration and growth, 10Club offers actionable insights and expertise to startup ventures, guiding them through the competitive market and towards sustainable growth.

Tune in to the full episode to delve deeper into Bhavna's remarkable journey:

https://youtu.be/h8Fa3_Vyyho

In our latest episode of 'Wiping out the Norm', show host Radhika Bajoria sits down with Hardika Shah, Founder & CEO of Kinara Capital, a trailblazer in MSME fintech driving financial inclusion for small business entrepreneurs in India.

Kinara Capital is ranked among 'Top High-Growth Companies in Asia-Pacific' by The Financial Times and as 'India's Growth Champions' by The Economic Times. They've won the Gold award as 'Bank of the Year-Asia' by the IFC/SME Finance Forum for their impact on SME Financing.

Prior to Kinara Capital, Hardika spent two decades as a management consultant with Accenture, working on billion-dollar projects globally. Her passion for social impact led her to mentorship roles with prestigious institutions like Stanford University and the Acumen Fund.

"I saw the divide happening in India... I wanted to study what and why was that case and what and why was the things not reaching to a certain people." Hardika shares her journey and mission, highlighting her MBA from Columbia Business School & Haas School of Business.

Founded in 2011, Kinara Capital fills the MSME credit gap with collateral-free business loans, using AI/ML for fast decisions. The myKinara App offers a 1-minute eligibility check and 24-hour loan process.

Committed to gender parity, Hardika leads with a women-majority team and drives inclusivity in company culture. The HerVikas program supports women entrepreneurs, while CSR initiatives aid women micro-entrepreneurs.

Kinara Capital has disbursed $300M+ to 40,000+ entrepreneurs, creating 250,000+ jobs and generating $100M+ in income. Based in Bangalore, they serve MSMEs in 100+ cities across India.

Under Hardika’s vision, Kinara Capital is recognized for innovation, ranked among ‘Top 500 High-Growth Companies in Asia-Pacific’ by the Financial Times for three consecutive years (2020, 2021, 2022).

Watch the full episode to dive into Hardika's inspiring journey and Kinara Capital's impactful mission!
Link-https://youtu.be/ZgbvziGaC-A

Meet Niketa Sharma, CEO of S.P Motels (The Thane Club) and MD at Keish Hospitality Pvt Ltd, making waves in the hospitality realm!

Dive into our latest episode of Wiping out the Norm, where we delve into Blah! Restaurant and The Thane Club.

Speaking on Blah!, Niketa shares, "𝑰 𝒂𝒍𝒘𝒂𝒚𝒔 𝒅𝒓𝒆𝒂𝒎𝒆𝒅 𝒐𝒇 𝒂 𝒘𝒐𝒎𝒆𝒏-𝒄𝒆𝒏𝒕𝒓𝒊𝒄 𝒓𝒆𝒔𝒕𝒂𝒖𝒓𝒂𝒏𝒕," leading to the vibrant Blah! Brunch Cafe & Bar at BKC, Mumbai. Joined by her brother Dilip Rawat, her sibling partner at Keish Hospitality and Blah!, they launched during lockdown—learn more in the full video!

A firm believer in ambience's magic, Niketa pairs it with exquisite cuisine for a memorable dining experience. Discover her insights on building a loyal customer base through quality food and service. 

How did she build a loyal customer base?

Niketa shared: “𝑾𝒆 𝒉𝒂𝒗𝒆 𝒓𝒆𝒕𝒂𝒊𝒏𝒆𝒅 𝒐𝒖𝒓 𝒄𝒐𝒏𝒔𝒖𝒎𝒆𝒓𝒔 𝒂𝒏𝒅 𝒕𝒉𝒆𝒓𝒆 𝒊𝒔 𝒂 𝒍𝒐𝒚𝒂𝒍 𝒄𝒐𝒏𝒔𝒖𝒎𝒆𝒓 𝒃𝒂𝒔𝒆 𝒃𝒆𝒄𝒂𝒖𝒔𝒆 𝒐𝒇 𝒕𝒘𝒐 𝒕𝒉𝒊𝒏𝒈𝒔: 𝑮𝒐𝒐𝒅 𝒒𝒖𝒂𝒍𝒊𝒕𝒚 𝒇𝒐𝒐𝒅 𝒂𝒏𝒅 𝒈𝒐𝒐𝒅 𝒔𝒆𝒓𝒗𝒊𝒄𝒆”. 

We sat down with Niketa to find out more about her new culinary ventures and her vision of providing a premium and affordable experience for everyone.

Watch the full video to learn the secrets behind a restaurant's 50-year success and Niketa's recipe for a restaurant’s success!

Link- https://youtu.be/wyFs75fUrkE

#HospitalityInnovation #WomenInBusiness #BlahRestaurant #TheThaneClub #CustomerServiceExcellence #wipingoutthenorm #RadhikaBajoria

Neha Bagaria, CEO and founder of HerKey, India's leading platform for women's careers, highlights a critical issue: "Women who possess exceptional qualifications, ambition, ability, and experience often leave their careers abruptly and never return."

In a recent interview on 'Wiping out the Norm', with the host Radhika Bajoria, Neha shared her journey from resuming her career post-Wharton graduation to founding JobsForHer, now HerKey. Her dedication stems from her personal experience of a 3.6-year break after her children, she realized the challenges women face in reentering the workforce.

"Only 10% of educated and qualified women are pursuing long-term careers," Neha explained, based on her research. This scarcity of women in the workforce, due to reasons like marriage or motherhood, creates barriers to re-employment.

An alarming disparity also exists, as Neha noted: "A diverse consumer base should reflect diversity in your workforce as well. That is untrue, though, as 80% of employees in FMCG companies are men and 80% of their consumer base consists of women.” To address these gaps, HerKey pioneers scalable solutions. With 3.5 million female job seekers, 10,000+ employers, and 800+ learning partners, HerKey offers job matches, skill-building, and professional networks.

The platform links women at all levels with suitable jobs, offers learning opportunities to help them re-skill and upskill, and creates communities where women can network professionally. The company's goal is to empower women to realize their full economic potential by providing them with communities, learning opportunities, and support throughout all stages of their lives and professional journeys.

Their vision extends to supporting Women Starters and Entrepreneurs, alongside Women Returnees, Women In Tech, and Women In Leadership. This inclusive approach empowers women at all career stages.

HerKey, a career engagement platform for women in India, raised $4 million in a pre-Series A round from Kalaari, 360 ONE Asset, and angel investors including Zia Mody, Puneet Dalmia, Pramit Jhaveri, Aditi and Shuchi Kothari, KP Balaraj, Ranjan Pai, Neeraj Bajaj, Akash Bhansali and others.

Watch the full video to learn more about the problems and obstacles that women face, who told Neha to put her product first, and her experience obtaining funding from Kalaari Capital.

Link- https://youtu.be/hCeodKAAOT8

#HerKey #EmpoweringWomen #CareerEmpowerment #DiversityAndInclusion #financialInclusion

"𝑾𝒉𝒆𝒏𝒆𝒗𝒆𝒓 𝑰 𝒂𝒎 𝒊𝒏𝒗𝒆𝒔𝒕𝒊𝒏𝒈 𝒊𝒏 𝒂 𝒔𝒕𝒂𝒓𝒕𝒖𝒑, 𝑰 𝒔𝒆𝒆 𝒉𝒐𝒘 𝒅𝒓𝒊𝒗𝒆𝒏 𝒕𝒉𝒆 𝒇𝒐𝒖𝒏𝒅𝒆𝒓 𝒊𝒔 𝒕𝒐𝒘𝒂𝒓𝒅𝒔 𝒔𝒐𝒍𝒗𝒊𝒏𝒈 𝒂 𝒑𝒓𝒐𝒃𝒍𝒆𝒎." 

Ritu Verma is the co-founder and Managing Partner at Ankur Capital – an early-stage venture capital firm that invests in disruptive digital and science-led technologies.  In the conversation, Ritu shared her experience as an investor, selecting the right startup, working with founders and creating an ecosystem conducive to new businesses. 

Ritu's background lies in science, with a Ph.D. in physics from the University of Pennsylvania.  She holds an MBA from INSEAD and has a bachelor's from Middlebury College, Vermont. 

As co-founder and Managing Partner at Ankur Capital, Ritu plays a pivotal role in identifying promising startups, guiding them through the investment process, and providing ongoing support and mentorship.  

Today she sits on the board at multiple startups in Ankur’s portfolio – Cropin, Niramai, String Bio Private Limited, VEGROW, and Krishify.  Her passion ignites groundbreaking innovations that conquer pressing challenges and build a thriving tomorrow. 

𝐒𝐡𝐞 𝐡𝐚𝐬 𝐛𝐞𝐞𝐧 𝐫𝐞𝐜𝐨𝐠𝐧𝐢𝐳𝐞𝐝 𝐟𝐨𝐫 𝐡𝐞𝐫 𝐚𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬 𝐛𝐲 𝐬𝐞𝐯𝐞𝐫𝐚𝐥 𝐨𝐫𝐠𝐚𝐧𝐢𝐳𝐚𝐭𝐢𝐨𝐧𝐬, 𝐢𝐧𝐜𝐥𝐮𝐝𝐢𝐧𝐠 𝐅𝐨𝐫𝐛𝐞𝐬 𝐈𝐧𝐝𝐢𝐚'𝐬 '𝟒𝟎 𝐔𝐧𝐝𝐞𝐫 𝟒𝟎' 𝐥𝐢𝐬𝐭 𝐚𝐧𝐝 𝐅𝐨𝐫𝐭𝐮𝐧𝐞 𝐈𝐧𝐝𝐢𝐚'𝐬 '𝐖𝐨𝐦𝐞𝐧 𝐋𝐞𝐚𝐝𝐞𝐫𝐬 𝐢𝐧 𝐓𝐞𝐜𝐡' 𝐥𝐢𝐬𝐭. 

#VentureCapital #WomenInFinance #StartupInvesting #Innovation #Leadership #WomenLeaders #DisruptiveTechnologies #ImpactInvesting #ForbesIndia40Under40 #FortuneIndia #AnkurCapital

“𝑾𝒉𝒊𝒍𝒆 𝒑𝒊𝒕𝒄𝒉𝒊𝒏𝒈 𝒕𝒐 𝑴𝒓. 𝑹𝒂𝒕𝒂𝒏 𝑻𝒂𝒕𝒂, 𝑰 𝒂𝒔𝒌𝒆𝒅 𝒉𝒊𝒎 𝒘𝒉𝒂𝒕 𝒉𝒆 𝒕𝒉𝒊𝒏𝒌𝒔 𝒂𝒃𝒐𝒖𝒕 𝒐𝒖𝒓 𝒃𝒖𝒔𝒊𝒏𝒆𝒔𝒔. 𝑯𝒆 𝒔𝒂𝒊𝒅 𝒕𝒉𝒂𝒕 𝒊𝒏 𝒂 𝒄𝒐𝒖𝒏𝒕𝒓𝒚 𝒕𝒉𝒂𝒕 𝒍𝒐𝒗𝒆𝒔 𝒕𝒐 𝒔𝒂𝒗𝒆, 𝒚𝒐𝒖 𝒂𝒓𝒆 𝒈𝒊𝒗𝒊𝒏𝒈 𝒇𝒓𝒆𝒆 𝒎𝒐𝒏𝒆𝒚. 𝑨 𝒇𝒆𝒘 𝒅𝒂𝒚𝒔 𝒍𝒂𝒕𝒆𝒓 𝑰 𝒈𝒐𝒕 𝒂 𝒑𝒉𝒐𝒏𝒆 𝒄𝒂𝒍𝒍 𝒇𝒓𝒐𝒎 𝑴𝒓. 𝑹𝒂𝒕𝒂𝒏 𝑻𝒂𝒕𝒂'𝒔 𝒕𝒆𝒂𝒎, 𝒔𝒂𝒚𝒊𝒏𝒈 𝒕𝒉𝒂𝒕 𝒉𝒆 𝒘𝒂𝒔 𝒗𝒆𝒓𝒚 𝒊𝒎𝒑𝒓𝒆𝒔𝒔𝒆𝒅 𝒘𝒊𝒕𝒉 𝒚𝒐𝒖𝒓 𝒑𝒓𝒆𝒔𝒆𝒏𝒕𝒂𝒕𝒊𝒐𝒏 𝒂𝒏𝒅 𝒘𝒐𝒖𝒍𝒅 𝒍𝒊𝒌𝒆 𝒕𝒐 𝒊𝒏𝒗𝒆𝒔𝒕 𝒊𝒏 𝒐𝒖𝒓 𝒃𝒖𝒔𝒊𝒏𝒆𝒔𝒔, 𝑰 𝒘𝒂𝒔 𝒐𝒗𝒆𝒓𝒋𝒐𝒚𝒆𝒅.” 

Meet Swati Bhargava, co-founder of CashKaro.com, India’s leading coupon and cashback app, and EarnKaro, an affiliate marketing platform. Today, CashKaro has over 18M downloads, is the only VC-backed Cashback site, and has raised $15 million in Series A funding led by Kalaari Capital & Series B funding led by Korea Investment Partners. It drives more than $500 million in sales annually. 

“𝑰𝒏 𝒄𝒍𝒂𝒔𝒔 10, 𝑰 𝒕𝒐𝒑𝒑𝒆𝒅 𝒊𝒏 𝒕𝒉𝒆 𝒔𝒕𝒂𝒕𝒆 𝒐𝒇 𝑯𝒂𝒓𝒚𝒂𝒏𝒂, 𝑰 𝒂𝒑𝒑𝒍𝒊𝒆𝒅 𝒇𝒐𝒓 𝒂 𝒔𝒄𝒉𝒐𝒍𝒂𝒓𝒔𝒉𝒊𝒑 𝒕𝒐 𝒔𝒕𝒖𝒅𝒚 𝒊𝒏 𝑺𝒊𝒏𝒈𝒂𝒑𝒐𝒓𝒆, 𝒂𝒏𝒅 𝑰 𝒘𝒂𝒔 𝒐𝒏𝒆 𝒐𝒇 𝒕𝒉𝒆 25 𝒔𝒕𝒖𝒅𝒆𝒏𝒕𝒔 𝒇𝒓𝒐𝒎 𝑰𝒏𝒅𝒊𝒂 𝒘𝒉𝒐 𝒈𝒐𝒕 𝒔𝒆𝒍𝒆𝒄𝒕𝒆𝒅”. Born and raised in a small town, Ambala, she got the opportunity to study in Singapore and later at The London School of Economics and Political Science (LSE), and worked at Goldman Sachs for five years. 

In our conversation with Swati, we dived deeper into her journey of transitioning from a high-paying job in the UK to building a business in India. She started a UK-based Cashback business - ‘Pouring Pounds Ltd ' along with her husband & co-founder, Rohan Bhargava. They expanded it and ventured into the Indian market. 

“𝑨 𝒇𝒆𝒘 𝒐𝒇 𝒎𝒚 𝒇𝒓𝒊𝒆𝒏𝒅𝒔 𝒄𝒂𝒎𝒆 𝒊𝒏 𝒇𝒊𝒓𝒔𝒕 𝒂𝒏𝒅 𝒔𝒂𝒊𝒅 𝒘𝒆 𝒘𝒊𝒍𝒍 𝒑𝒖𝒕 𝒎𝒐𝒏𝒆𝒚. 𝑰 𝒍𝒊𝒕𝒆𝒓𝒂𝒍𝒍𝒚 𝒘𝒆𝒏𝒕 𝒇𝒓𝒐𝒎 0 𝒕𝒐 $750,000 𝒊𝒏 𝒋𝒖𝒔𝒕 48 𝒉𝒐𝒖𝒓𝒔”. Swati spoke about how they raised money with the help of their peers in 2014. 

“𝑻𝒐𝒅𝒂𝒚 𝒎𝒂𝒏𝒚 𝒑𝒆𝒐𝒑𝒍𝒆 𝒂𝒓𝒆 𝒆𝒂𝒓𝒏𝒊𝒏𝒈 𝒍𝒂𝒌𝒉𝒔 𝒖𝒔𝒊𝒏𝒈 𝑬𝒂𝒓𝒏𝒌𝒂𝒓𝒐, 𝒕𝒉𝒆𝒚 𝒉𝒂𝒗𝒆 𝒃𝒐𝒖𝒈𝒉𝒕 𝒂 𝒉𝒐𝒖𝒔𝒆, 𝒂𝒏𝒅 𝒄𝒂𝒓𝒔 𝒇𝒓𝒐𝒎 𝒕𝒉𝒆 𝒊𝒏𝒄𝒐𝒎𝒆 𝒕𝒉𝒆𝒚 𝒈𝒆𝒏𝒆𝒓𝒂𝒕𝒆𝒅”. Swati explained how people are using Earnkaro to generate an extra income which is turning out to be more than their salaries. 

Watch our full conversation with Swati, where she shared more of such stories, lessons, and experiences from her journey of building two successful startups.                   Youtube Video- https://youtu.be/AqejqppHcl0
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