In this fourth episode of the series, Erica Farber sat down with Hubbard Radio CEO Ginny Hubbard, a third-generation broadcaster.  As you’ll hear from Hubbard, the company is celebrating its centennial this year and is focused on the future and staying on top of what’s new and most importantly understanding the difference between what to pay attention to and what is just noise. 

She also shares that if every radio brand in the country could spend some money on marketing their brands it would truly make a difference and the value of telling our story and how much more robust the industry could be if we simply invited people to listen to us.

Click here for all episodes from Season 2: NAB Show

Catch up on episodes from Season 1: ANA Masters of Marketing