In the latest episode of Radio on Main Street, we hear from Kara Todd, digital marketing lead at SYSCO. With a background spanning email, paid media, retail and now B2B enterprise strategy, Kara brings a fresh perspective on how traditional brands are modernizing their marketing, adopting AI and redefining what “digital transformation” really looks like from the inside. It’s an enlightening conversation with a reminder that people still want connection, conversation, storytelling and trusted voices and why audio continues to play such an important role in the media mix. For brands willing to blend data with authenticity, the future isn’t something to fear — it’s something to build.