Dr Ray Legodi and Dr Mabel Baloyi dwell deeper into the subject "Emotional basement".
They explain what is it as you can see stickers on the car saying keep calm....., that its a product of emotional intelligence, you end up frustrated by what people say or do against you, Moments of it in marriages, family and society when people label you, especially if you do well. Eventually if ignored, one tends to have pride, ego, etc.