In times of online shopping and delivery services, it is not easy for malls to attract shoppers to come out. That's why Orion Mall, Bangalore's third-biggest mall, came up with an innovative idea. With the help of Chatlayer by Sinch, they launched a WhatsApp chatbot.

In our WUMMM weekly talk, Rahul Malhotra, Head of Marketing at Brigade Group, explains how the chatbot was able to attract more shoppers, while providing them with an enhanced experience.

Read more: https://engage.sinch.com/blog/whatsapp-chatbot-mall-orion-mall-bangalore/

Guest: Rahul Malhotra, Head of Marketing at Brigade Group

Host: Katharina Kremming, Head of Communication at Sinch Engage

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Produced by Sinch Engage