Raisin' Brand

A business is much more than a good idea. You not only need to be sure the product or service is useful but that people can resonate with your branding. Noah sits down with our in house graphic designer, Tyler Black, to discuss our rebrand and what goes into branding a company.

When people start a business they want it to be successful. Most of the time people try to make it look flashy in order to get noticed. However, in most cases, the more successful start up businesses focus on keeping it simple. Michelle Stricker, a local photographer, and owner of S.M.A.C.K. did just that. Hear how she started a new business during a time when most businesses struggled and how she managed to stand out.

In a digital world, you'd think people would have virtual events down to a science. However, until recently people rarely needed a fully virtual event. Now Zoom is booming and everyone is scrambling to Facebook and Instagram Live to reach their audiences. These platforms can be great, but offer very little when it comes to larger events and personal branding. Noah and Zach sit down for an in-depth discussion about the new live streaming service Pixel Labs offers. Giving some insight into how we've turned a now mundane medium into an experience. 

This week, Zach sits down with Aaron and Trinity to talk about the new documentary, The Social Dilemma. Have you seen it? What's your take? Is there a problem, or is this all part of the human evolution and how we interact with people and brands?

A movie is not just about the camera work. It's filled with lots of moving parts, a big part of every production is lighting. This week Noah sits down with Ty Bellfy, a local lighting designer and photographer, to talk about the craft of lighting. Ty discusses how he's built his equipment on a budget and his side passion for sirens. This episode is filled with lots of helpful tips and tricks that you won't want to miss!

In the thrilling conclusion of the 48 Hour Film Project, Tristan and Noah sit down to reflect on the experience. Things didn't always go according to plan, but the film must go on. The event even inspired us to incorporate what we learned into our daily work.

Creativity has no limits. Except when you enter a 48-hour film contest. Tristan and Noah sit down and talk about this year's 48 Hour Film Project. Hoping to get a genre that allows for a great story and maybe a little audience controversy.

A business can come from anywhere. A lemonade stand as a kid could spark an idea for a food truck, repairing your bike could lead to fixing cars, and some socks could lead to a unique business adventure. Zach sits down with Sami Schupanitz of Sami's Sock Monkeys to talk about branding and marketing. Filled with lots of insight from a young entrepreneur this is an episode you will not want to miss!

It's not just a donut, it's an experience.  Zach sits down with Robert Sales of Rob's Mini Donuts to discuss how something as simple as a donut can impact customers. Reminding us that a product is just a product, it's up to you to make it something more.

This week the Pixel Team sits down for their first round table podcast discussion. Joined by Aaron Jarnagin, the discussion revolves around "what is a film?" and whether there's a difference between film and movies.