The Rams have won 4 straight games (and back-to-back road games) to improve to 9-6 and are now in full control of the NFC West with only 2 weeks to go. The Cardinals, Seahawks and 49ers all lost yesterday and now Arizona and San Francisco are eliminated from playoff contention, and the Rams are hosting Arizona on Saturday night for a shot to become NFC West champions. This season has been a rollercoaster in many ways, but it's not about how you start. It's about how you finish. And this Rams team is poised to make some legitimate noise in the post-season.