* Why every company needs a story before they start building an audience   * Which gets more reach a Blog post or a Physical Book?   * Rand's motivations for writing the book "Lost and Founder"   * How to keep your audience engaged while you build your product   * Whether or not you should do a beta launch.   * Free Trail (vs) Freemium. We tell you which one converts better.     If you would like to support the podcast, please rate 5 stars and review on Apple Podcasts. Learn more about Wild Audience at www.wildaudience.com 

Rand Fishkin Outlines the Exact Steps To Build An Audience.

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Bastian covers the ups & downs of 2020 for Wild Audience. He will share the inside stories of how we lost two thirds of our revenue and then 3Xed it again. Topics like our big pivot, investing €40k into a new product and what it's like to ask your team to cut salaries. He will also talk about his personal experiences in 2020 that include psychedelics, chess & becoming a Yachtmaster.

1. My 2020 Reflection - Business & Personal

Bastian has researched & tried 53 marketing analytics tools and he will share his learnings & insights in this episode. We discuss tools like Funnelytics, Hyros, Wildmetrics, Google Analytics, Simple Analytics and others. If you want to learn about the difference between pixel tracking, link tracking and API tracking, then this episode is for you. We will also talk about the future of marketing analytics. Enjoy!

Tools to Track and Analyze your Sales Funnel

Interview with ActiveCampaign CEO, Jason VandeBoom Recognized as the leader in the marketing and sales automation for SMBs, ActiveCampaign helps growing businesses meaningfully connect and engage with their customers. Its SaaS platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized, intelligence-driven messages. Wild Audience has teamed up with ActiveCampaign to offer our audience (you!) 1-click automation templates & flexible pricing. Here's how you get started: wildaudience.com/activecampaign/  If you would like to support the podcast, please rate 5 stars and review on Apple Podcasts. Learn more about Wild Audience at www.wildaudience.com

Interview with ActiveCampaign CEO, Jason VandeBoom

Do you ever wonder how businesses make consistent sales? If you've ever tried to sell anything, then you know how hard it can be. You might make a sale, but getting to the point where you can generate regular revenue is tough. Successful businesses don't just make sales here and there. They make sales consistently and with high enough volume that they can comfortably hire full time employees. They know that despite having regular expenses, they are going to be profitable. So how do they do it? The key to making consistent sales is a sales funnels. In this podcast, I'll talk about what sales funnels are, the stages of a sales funnel and examples of how businesses use sales funnels to achieve consistent growth and predictable revenue. Wild Audience has teamed up with ActiveCampaign to offer our audience (you!) 1-click automation templates & flexible pricing. Here's how you get started: wildaudience.com/activecampaign/  If you would like to support the podcast, please rate 5 stars and review on Apple Podcasts. Learn more about Wild Audience at www.wildaudience.com

What Is A Sales Funnel?

In Todays Episode... his episode is slightly different, I got interviewed by Ethan Sigmon, CEO of Opesta. I want to share this interview with you guys because I really think it was an amazing interview. We talk about funnels, messenger marketing, and email marketing. It's the big picture of how we put everything together.   Links & Resources  If you would like to support the podcast, please rate 5 stars and review on Apple Podcasts. Learn more about Wild Audience at www.wildaudience.com Follow us on Instagram for news and updates. If you are generating at least $10,000 per month or beyond and would like a long-term marketing and funnel strategy, please visit Wildaudience.com/Consulting to apply and work with us.

Rand Fishkin Outlines the Exact Steps To Build An Audience.

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