Nick Vehr speaks with Randy Freking and Jack Greiner about their beloved Cincinnati Reds, the oldest brand in professional baseball.<br />

Nick Vehr speaks with Randy Freking and Jack Greiner about their beloved Cincinnati Reds, the oldest brand in professional baseball.

Nick Vehr speaks with Randy Freking and Jack Greiner about their beloved Cincinnati Reds, the oldest brand in professional baseball.<br>

Randy Freking and Jack Greiner, Lifetime Cincinnati Reds’ Enthusiasts

We believe a brand is a promise. A strong brand establishes an expectation of a consumer experience and delivers against it. There are few places where this is more evident than in Cincinnati, the branding capital of the world. In this podcast, Nick Vehr holds conversation with leaders who develop, manage and protect the brands we know and love to discuss how each of them are fulfilling their brand’s own unique promise.

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Randy Freking and Jack Greiner, Lifetime Cincinnati Reds’ Enthusiasts

Randy Freking and Jack Greiner, Lifetime Cincinnati Reds’ Enthusiasts