What’s the difference between an activist brand and an active brand? Impossible Foods CEO Peter McGuinness says that acting on your values defines a business — from climate change to Roe v. Wade. To unleash the next wave of growth for plant-based meat purveyor Impossible, McGuiness is rethinking how the whole category presents itself, taking aim at what he calls “safe and lame” approaches, partnering with the likes of Billie Eilish, and targeting the $1.4 trillion global meat industry.

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Rapid Response: Waging a $1.4 trillion food fight, w/Impossible Foods CEO Peter McGuinness

On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.

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Some business leaders have a seemingly psychic ability to spot trends, and take them mainstream at just the right moment. Ron Shaich is one of those. As a pioneering force behind fast-casual dining, Shaich saw that a growing number of Americans craved higher quality food in a relaxed yet speedy setting. His first major company, Au Bon Pain, paved the way for the meteoric rise of Panera Bread, with more than 2,000 locations nationwide. An accidental start running a convenience store first showed Ron the power of business to enact change. And his curiosity about trends and pattern recognition has fueled the growth of his businesses for decades. These forces have led to Ron Shaich upending how we eat like few others. 

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Trendspotting with Ron Shaich: Panera, Cava, and Beyond

We’ve reached a radical inflection point in the growth of women’s sports, particularly the WNBA. As college stars like Caitlin Clark and Angel Reese enter the league, fans are clamoring for tickets and on social media, generating unprecedented excitement and business potential. WNBA Commissioner Cathy Engelbert joins Rapid Response host Bob Safian to share how she plans to capitalize on this newfound buzz, and how NIL deals have transformed the business of sports for players and owners alike. Plus, Engelbert peels back the curtain on how she led the league through the Brittney Griner crisis and the tumult of COVID. 

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Caitlin Clark and the new WNBA, w/Commissioner Cathy Engelbert

What started with three college friends looking for a healthy lunch in D.C. grew into Sweetgreen, a fast-growing restaurant business focused on salads and grain bowls. From a tiny 500-square-foot storefront to more than 220 locations nationwide, the Sweetgreen journey includes booking The Strokes for a "salad festival," adopting cutting-edge technology, and proving that fast food can include locally-sourced, farm-fresh ingredients. Listen to co-founders Jonathan Neman, Nathaniel Ru, and Nicolas Jammet share how they have scaled the business in alignment with its core values, to a public company valued at $2.5 billion.

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Local veggies, national scale: Sweetgreen co-founders

Khan Academy first rocked the education world with online video. Now Khan Academy CEO and founder Sal Khan has gone all-in on AI, convinced that it has immense potential to democratize and improve education. Khan tells Rapid Response host Bob Safian how an early outreach from OpenAI led Khan Academy to create an AI assistant called Khanmigo, which is already being used by thousands of students and teachers. Khan shares lessons from this real-world experiment, plus the inspiration behind his new book, Brave New Words, and why the most educated among us tend to avoid the risks worth taking.

Pre-order Sal Khan’s new book, Brave New Words: https://www.penguinrandomhouse.com/books/740806/brave-new-words-by-salman-khan/

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Meet your kid’s new AI tutor, w/Khan Academy founder and CEO Sal Khan

Every day we’re inundated with news and opinion pieces about America’s hopeless division — but is this really true? Axios CEO Jim VandeHei joins Rapid Response host Bob Safian to bust what he sees as myth, plus share his seemingly counterintuitive AI play. VandeHei also makes a case for why the era of business leaders speaking out on political issues may be behind us, and he weighs-in on the state of Buzzfeed, NPR, and where the future of news media is inevitably headed.

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Rapid Response: Waging a $1.4 trillion food fight, w/Impossible Foods CEO Peter McGuinness

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