Most church marketing teams are working hard and getting almost nothing back for it. In this episode Thomas and Shiloh apply the 80/20 principle directly to church marketing and get specific about what to stop, what to keep, and what the handful of high-leverage moves actually look like for churches in 2026.
From the death of organic social reach to the untapped power of Google Business Profiles, weekly email, and authentic short-form video, this episode gives church leaders a clear and honest framework for cutting the busywork and investing in the things that actually drive first-time visits, real engagement, and sustainable growth.
The closing question alone is worth the listen.