The No Normal Show by BPD

Read the Room: Branding in a Hypercritical Age


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In this episode of The No Normal Show, Desiree Duncan and Chris Bevolo highlight the cultural crossfire brands are navigating today. From Nike’s controversial “Never Again” billboard to NYU Langone’s controversial Super Bowl ad, they explore how even well-intentioned moves can result in backlash in a world of unapologetic commentary and hypersensitive audiences. Fresh from his recent Becker’s and HMPS panels to duo recap conference trends and topics — highlighting AI disruption and the marketing ROI challenge that just won’t go away. For healthcare marketers trying to lead bold while avoiding missteps, this episode is for you.


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The No Normal Show by BPDBy BPD

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