In this encore episode of The Association Insights Podcast, host Colleen Gallagher welcomes back Dr. Bill Conerly, economist, Forbes contributor, and author of The Flexible Stance: Thriving in a Boom/Bust Economy. Almost two years to the day since his last appearance, Bill returns with a timely update on the economic landscape—and what it means for associations navigating uncertainty in 2025.

With political changes underway, persistent inflation concerns, and tariff decisions looming large, Bill breaks down the outlook for recession, how to plan when the data is murky, and why acting quickly and smartly still sets resilient associations apart. From contingency planning to member engagement and policy positioning, this conversation is a must-listen for association leaders seeking clarity—and calm—in the face of complex signals.

🎧 Whether you’re leading through growth, bracing for downturn, or somewhere in between, you’ll walk away with actionable insights to guide your next board conversation or budget draft.

Key Highlights:

Recession or Just Risk? – Why uncertainty is the real threat right now—and what associations should watch for.

Planning with Purpose – How a one-page contingency plan can help associations respond faster and smarter.

Navigating Hot Topics – What to say (and what to avoid) when it comes to tariffs, immigration, and tax reform.

Member-Centered Messaging – Why knowing what your members are really facing is your biggest communications asset.

AI, Aging & Workforce Shifts – How associations can prepare for two massive forces reshaping the economy.

What Resilience Looks Like Now – Lessons from COVID and how to double down on what actually worked.

Just Pick Up the Phone – Why talking to your members—especially the quiet ones—might be your smartest move all year.

Resources:

📘 The Flexible Stance: Thriving in a Boom/Bust Economy by Bill Conerly: Buy on Amazon

🗞️ Bill’s Free Monthly Newsletter: Subscribe here

Stay Connected:

• Subscribe to The Association Insights podcast on Spotify, Apple Podcasts or YouTube Podcasts to ensure you never miss an episode.

• Follow us on LinkedIn at OnWrd & UpWrd for the latest in association trends and strategies.

Coming Soon: Tune in weekly as we share practical insights and powerful conversations with association leaders navigating change, building community, and shaping what’s next.