Ready for Launch

Ready for Launch

By The Compete Network by KlueBusinessTechnologyMarketing
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Ready for Launch episodes

  • The Best Competitive Ad Campaign (LIVE at Compete Week 2024)

    In this LIVE episode (recorded during Compete Week 2024) Andy, Jason and Tamara compete to present the best competitive advertising campaign 'launched' by one company against another.

    REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.

    CREDITS:

    Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason Oakley

    Producer: Grayson Ottenbreit

    Editor: Stephen Despins

    The Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.

    TIMESTAMPS:

    (00:00:00) Introduction

    (00:04:32) Apple’s ‘Get a Mac’

    (00:15:35) Avis’ ‘We’re Only Number 2’

    (00:25:45) Google’s ‘#bestphonesforever’

    (00:40:15) And the winner is…

    45 min
  • The Best AI Product Launch

    In this episode, Tamara, Andy and Jason compete to present the best AI product launch... no ChatGPT allowed. That would be unfair.

    REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.

    CREDITS:

    Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason Oakley

    Producer: Grayson Ottenbreit

    Editor: Stephen Despins

    The Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.

    TIMESTAMPS:

    (00:00:00) Introduction

    (00:05:42) GitHub Copilot

    (00:18:08) Canva Magic Stuio

    (00:29:39) Notion AI

    (00:40:34) And the winner is...

    47 min
  • The Best Product Showcase

    In this episode, Tamara, Andy and Jason compete to present the best product showcase.

    REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.

    CREDITS:

    Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason Oakley

    Producer: Grayson Ottenbreit

    Editor: Stephen Despins

    The Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.

    TIMESTAMPS:

    (00:00:00) Introduction

    (00:06:52) Shopify Editions

    (00:19:00) HubSpot Spotlight

    (00:31:12) Canva Create

    (00:43:31) And the winner is...

    49 min
  • The Best Category Creating Product

    In this episode, Tamara, Andy and Jason compete to present the best product launch video.

    REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.

    CREDITS:

    Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason Oakley

    Producer: Grayson Ottenbreit

    Editor: Stephen Despins

    The Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.

    TIMESTAMPS:

    (00:00:00) Introduction

    (00:07:21) Launch #1: Netflix

    (00:17:27) Launch #2: Intercom

    (00:30:54) Launch #3: 5-Hour Energy

    (00:42:44) And the winner is...

    48 min
  • The Best Product Launch Video

    In this episode, Tamara, Andy and Jason compete to present the best product launch video.

    REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.

    CREDITS:

    Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason Oakley

    Producer: Grayson Ottenbreit

    The Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.

    TIMESTAMPS:

    (00:00:00) Introduction

    (00:03:27) Launch #1: Capsule.video

    (00:14:08) Launch #2: Mr. Beast New Feastables

    (00:24:53) Launch #3: Descript

    (00:36:40) And the winner is...

    40 min
  • The Best Creator Product Launch

    In this episode, Tamara, Andy and Jason compete to present the best launch from the best influencer/creators found on LinkedIn.

    REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.

    CREDITS:

    Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason Oakley

    Producer: Grayson Ottenbreit

    The Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.

    TIMESTAMPS:

    (00:00:00) Introduction

    (00:04:29) Launch #1: Justin Welsh's Creator MBA

    (00:14:22) Launch #2: Steph Smith's Internet Pipes

    (00:25:08) Launch #3: Jay Clouse's Creator HQ

    (00:38:36) And the winner is...

    41 min
  • The Best Taylor Swift Launch

    In this episode, Tamara, Andy and Jason compete to present the best launch from the best marketer in... history? Let's roll with it, it's Taylor Swift. And she's dropping an album tomorrow so maybe that makes us the best marketers ever.

    REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.

    CREDITS:

    Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason Oakley

    Producer: Grayson Ottenbreit

    The Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.

    TIMESTAMPS:

    (00:00:00) Introduction

    (00:06:02) Launch #1: Tortured Poet's Department

    (00:16:47) Launch #2: 'Taylor's Version' Albums

    (00:28:52) Launch #3: Midnight Collector's Albums

    (00:40:05) And the winner is...

    45 min
  • The Best Product Launch of the 20th Century

    In this episode, Tamara, Andy and Jason compete to present the best product launch from the 20th century... or the best pre-internet launch... or the best non-tech lau- YOU GET IT. It's a good one.

    REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.

    CREDITS:

    Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason Oakley

    Producer: Grayson Ottenbreit

    The Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.

    TIMESTAMPS:

    (00:00:00) Introduction

    (00:04:05) Launch #1: The Michelin Guide

    (00:13:23) Launch #2: Air Jordans

    (00:24:40) Launch #3: The Engagement Ring

    (00:39:08) And the winner is...

    43 min
  • The Most (Best?) Controversial Product Launch

    In this episode, Tamara, Andy and Jason compete to present the most controversial product launch.

    REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.

    CREDITS:

    Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason Oakley

    Producer: Grayson Ottenbreit

    The Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.

    TIMESTAMPS:

    (00:00:00) Introduction

    (00:04:11) Launch #1: Google Gemini

    (00:16:48) Launch #2: Humane AI Pin

    (00:28:48) Launch #3: Tesla Cybertruck

    (00:39:30) And the winner is...

    45 min
  • The Best Sidecar Product Launch

    In this episode, Tamara, Andy and Jason compete to present the best sidecar product launch. A sidecar product is a free (or very low cost) offering that complements a company’s core product - not every company has one, but that’s why you came to watch this show… to see the very best.

    REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.

    SHOW NOTES:

    The Leap Tik Tok: https://www.tiktok.com/@the.leap/video/7286098371717123334

    Senja Mine My Reviews: https://senja.io/tools/review-mining

    Fellow Meeting Cost Calculator: https://fellow.app/enterprise/

    Shopify Meeting Announcement Media Attention: https://www.forbes.com/sites/benjaminlaker/2023/07/14/to-meet-or-not-to-meet-shopify-puts-a-price-tag-on-time/?sh=3b0682fe7131

    CREDITS:

    Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason Oakley

    Producer: Grayson Ottenbreit

    The Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.

    TIMESTAMPS:

    (00:00:00) Introduction

    (00:04:20) Launch #1: The Leap by Thinkific

    (00:15:32) Launch #2: Mine My Reviews by Senja

    (00:25:59) Launch #3: The Meeting Cost Calculator by Fellow.app

    (00:37:55) And the winner is...

    43 min

About Ready for Launch

From the publisher's feed

Andy McCotter-Bicknell, Tamara Grominksy and Jason Oakley - product marketers (and friends) - share the best product launches in a competition to be crowned winner. The most controversial launch?…

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