If there is a hierarchy of leads, expired listings sits proudly in the King’s court.
As far as a pure lead is concerned, is there a better lead source? A homeowner that has blatantly raised their hand to say, not only that they are ready to sell their home, but also that they are willing to pay an agent to do so.
Today we discuss Lead Generation Tip #7, the expired listing one to many marketing plan.
Gain full access to my expired listing direct mail campaign at www.realestategoodlife.com/glic/