🚀 In this episode, we sit down with top-performing REALTOR® Alex Mayer to uncover the marketing systems that helped him close over 500 transactions and earn more than 300 five-star reviews. Alex shares how he transitioned from auto sales into real estate, built a powerful digital brand, and created his signature LASSO marketing strategy that combines in-person networking, digital marketing, tangible branding, AI visibility, and client referrals. If you want to learn how to generate consistent leads, dominate your local market, and create a business that runs efficiently, this episode is packed with actionable insights.

🎧 Hosted by: Skyleigh McCallum

👤 Guest:🏡 Alex Mayer – Real Estate Agent & Marketing Strategist

Alex Mayer is a trusted real estate expert in Rochester, Minnesota and a four-time consecutive Best Real Estate Agent winner, selected from over 1,100 local agents. With 500+ career transactions and more than 305 five-star reviews, Alex specializes in Mayo Clinic relocations, first-time homebuyers, and complex negotiations.

💡 What You’ll Learn:

✔️ How Alex transitioned from auto sales to a top-performing real estate career

✔️ The LASSO marketing strategy for consistent lead generation

✔️ How digital marketing and social media create a “parasocial” brand connection

✔️ Why AI search and citations are the next marketing frontier for agents

✔️ How to consistently generate powerful client reviews and referrals

🎵 Whether you're an investor, agent, or homebuyer, this episode offers valuable insights!

💼 Connect with Alex Mayer:

📘 Facebook → https://www.facebook.com/RochAreaHomes/

🎧 Follow Skyleigh McCallum:

🌐 Website → https://skyleighmccallum.com/

📘 Facebook → https://www.facebook.com/foreverkamloops

🔗 LinkedIn → https://www.linkedin.com/in/skyleigh-mccallum-7b07601a3/
📌 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com

🚀 In this powerful episode of Real Estate Real Talk, Skyleigh McCallum sits down with real estate investor and SHE X Three founder Karianne Klomp to talk about building wealth beyond commissions. After a life-altering crisis in 2020 left her solo parenting six kids—including triplets—Karianne rebuilt her life through real estate investing. Now, she’s helping high-performing women and realtors create passive income, shorten the learning curve, and build wealth through community, education, and empowerment.

🎧 Hosted by: Skyleigh McCallum

👤 Guest:🏡 Karianne Klomp – Real Estate Investor & Founder of SHE X Three

Karianne Klomp is a dynamic real estate investor and “connector” renowned for her expertise in creative finance and deal structuring. Featured on the Investor Evolution Podcast, she shared how she pivoted into real estate through innovative methods like subject-to financing and built a robust network of borrowers and lenders. 

💡 What You’ll Learn:

✔️ How a life crisis became the catalyst for building generational wealth

✔️ Why most real estate masterminds don’t work for busy women

✔️ The power of community-driven investing and learning from others’ mistakes

✔️ How to choose the right investment strategy based on your lifestyle

✔️ The mindset shifts women need to stop doubting and start building wealth

🎵 Whether you're an investor, agent, or homebuyer, this episode offers valuable insights!

💼 Connect with Karianne Klomp:

📸 Instagram → https://www.instagram.com/kariannegklomp/?hl=en

📘 Facebook → https://www.facebook.com/kariannegklomp/

🎧 Follow Skyleigh McCallum:

🌐 Website → https://skyleighmccallum.com/

📘 Facebook → https://www.facebook.com/foreverkamloops

🔗 LinkedIn → https://www.linkedin.com/in/skyleigh-mccallum-7b07601a3/

📌 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com

🚀 In this episode of Real Estate Real Talk, we sit down with Ray Godleski, CFP®, MBA and Georgia-based President of Southeast Wealth Partners, to break down what real estate agents and solopreneurs really need to know about managing money, building wealth, and running a profitable business.

From commission check allocation strategies and tax planning tips to retirement accounts, Roth strategies, and real estate investment advantages — this episode is packed with practical insights for agents who want to stop guessing and start building long-term wealth.

🎧 Hosted by: Skyleigh McCallum

👤 Guest:🏡 Ray Godleski – Certified Financial Planner™ & Wealth Management Advisor

Ray Godleski is the Georgia-based President of Southeast Wealth Partners. As a CFP® professional with an MBA, he delivers actionable financial recommendations to business owners and those hyper-focused on retirement. Specializing in growth strategies, wealth management, and financial planning, Ray helps clients make immediate improvements to their financial future. He also shares his expertise as the host of the "Financially Fluent" podcast and is a frequent guest on various business and finance shows.Jeff Morrell

💡 What You’ll Learn:

✔️ How to allocate commission checks before they hit your bank account

✔️ Why most agents struggle with taxes (and how to fix it)

✔️ S-Corp & business structure basics for real estate professionals

✔️ The power of retirement accounts, Roth strategies & compounding

✔️ How to balance reinvesting in your business vs. building personal wealth

🎵 Whether you're an investor, agent, or homebuyer, this episode offers valuable insights!

💼 Connect with Ray Godleski:

🌐 Website → https://www.sewealthpartners.com/

🔗 LinkedIn → https://www.linkedin.com/

🎧 Follow Skyleigh McCallum:

🌐 Website → https://skyleighmccallum.com/

📘 Facebook → https://www.facebook.com/foreverkamloops

🔗 LinkedIn → https://www.linkedin.com/in/skyleigh-mccallum-7b07601a3/

📌 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com

🚀 In this powerful episode, host Skyleigh McCallum sits down with Brett Swarts to break down how investors and business owners can legally defer capital gains tax and create truly passive income. From eliminating the pressure of 1031 exchanges to deferring taxes on real estate, businesses, Bitcoin, and more — Brett explains how strategic exit planning can protect wealth, increase cash flow, and unlock freedom. If you’re planning to sell an asset or want to avoid losing a large portion of your gains to taxes, this episode is a must-watch.

🎧 Hosted by: Skyleigh McCallum

👤 Guest:🏡 Brett Swarts – Capital Gains Tax Deferral Strategist & Author

Brett Swarts is the founder of Capital Gains Tax Solutions and host of the Capital Gains Tax Solutions Podcast. A leading expert in Deferred Sales Trusts, he helps high-net-worth individuals defer capital gains taxes on real estate, businesses, and other assets. With years of experience in tax deferral strategies and investment real estate, Brett has been featured on top financial platforms and has educated countless investors, financial advisors, and business owners on wealth preservation and smart tax planning.

💡 What You’ll Learn:

✔️ The difference between a 1031 exchange and Brett’s trust-based strategy

✔️ How to defer capital gains tax on real estate, businesses, and Bitcoin

✔️ What “Truly Passive Income” actually means

✔️ Why baby boomers risk losing wealth without an exit plan

✔️ How to increase cash flow while reducing operational stress

🎵 Whether you're an investor, agent, or homebuyer, this episode offers valuable insights!

💼 Connect with Brett Swarts:

🌐 Website → https://www.capitalgainstaxsolutions.com/

📸 Instagram → https://www.instagram.com/brett_swarts/

📘 Facebook → https://www.facebook.com/brett.swarts/

🔗 LinkedIn → https://www.linkedin.com/in/brett-swarts/

🎧 Follow Skyleigh McCallum:

🌐 Website → https://skyleighmccallum.com/

📘 Facebook → https://www.facebook.com/foreverkamloops

🔗 LinkedIn → https://www.linkedin.com/in/skyleigh-mccallum-7b07601a3/

📌 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com

🚀 In this episode, host Skyleigh McCallum sits down with financial coach Kathy Cuevas to discuss financial independence, smart money habits, and real estate investing. Kathy shares her powerful personal journey through financial hardship, divorce, and rebuilding wealth, along with practical advice on budgeting, emergency savings, tenant screening, and long-term real estate strategies. This conversation highlights how financial literacy empowers women, business owners, and investors to build stability and lasting wealth.

🎧 Hosted by: Skyleigh McCallum

👤 Guest:🏡 Kathy Cuevas – Financial Coach & Founder of Financial Freedom Pathway

Kathy Cuevas is a financial advisor and wealth management professional and the founder of Financial Freedom Pathway, where she provides financial coaching and guidance to individuals across the United States. She has more than 20 years of experience in the stock market, began investing in rental real estate in 2007, and has spent over 15 years teaching personal finance concepts. After retiring from her prior career in 2022, Kathy now focuses on financial education and coaching, working with clients on budgeting, debt reduction, investing, and long-term financial planning.

💡 What You’ll Learn:

✔️ Why financial habits in personal life directly impact business success

✔️ How to build emergency savings before investing in real estate

✔️ Common mistakes new real estate investors make

✔️ Smart tenant screening strategies to protect your investment

✔️ Why long-term real estate investing beats quick wins

🎵 Whether you're an investor, agent, or homebuyer, this episode offers valuable insights!

💼 Connect with Kathy Cuevas:

📘 Facebook → https://www.facebook.com/1FinancialFreedomCoach/

📸 Instagram → https://www.instagram.com/financial.freedom.pathway/

🔗 LinkedIn → https://www.linkedin.com/in/kathycuevas

🎧 Follow Skyleigh McCallum:

🌐 Website → https://skyleighmccallum.com/

📘 Facebook → https://www.facebook.com/foreverkamloops

🔗 LinkedIn → https://www.linkedin.com/in/skyleigh-mccallum-7b07601a3/

📌 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com

🚀 In this episode of Real Estate, Real Talk, host Skyleigh McCallum sits down with land banking expert Brad Warren to explore how investing in vacant land can be a powerful, long-term wealth-building strategy. Brad shares his personal journey into land banking, explains how it differs from traditional real estate investing, and breaks down why patience, due diligence, and understanding city growth plans are key to success.

🎧 Hosted by: Skyleigh McCallum

👤 Guest:🏡 Brad Warren – Land Banking Consultant, Investor & Educator

Brad Warren is a land banking consultant specializing in helping patient investors build generational wealth through land investments within a 60-mile radius of downtown Los Angeles, with a focus on the Antelope Valley. With a deep understanding of the real estate market, Brad offers lucrative opportunities for investors looking to capitalize on land assets.

💡 What You’ll Learn:

✔️ What land banking is and how it differs from traditional real estate

✔️ Why land banking is ideal for patient, long-term investors

✔️ How land is sourced using growth-path and city planning analysis

✔️ How developers find landowners (and why you shouldn’t rush to sell)

✔️ Smart ways investors use retirement accounts for land investments

🎵 Whether you're an investor, agent, or homebuyer, this episode offers valuable insights!

💼 Connect with Brad Warren:

📘 Facebook → https://www.facebook.com/brad.warren.754

🔗 LinkedIn → https://www.linkedin.com/in/bradleykwarren/

🎧 Follow Skyleigh McCallum:

🌐 Website → https://skyleighmccallum.com/

📘 Facebook → https://www.facebook.com/foreverkamloops

🔗 LinkedIn → https://www.linkedin.com/in/skyleigh-mccallum-7b07601a3/

📌 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com

🚀 In this episode, Skyleigh McCallum sits down with mortgage broker Kalynka Ciejek of the Home Happy Team to discuss why mortgages should be about people—not just rates. Kalynka shares how relationship-based lending, long-term strategy, and proactive mortgage planning help clients build financial freedom, avoid costly mistakes, and make smarter decisions with their biggest asset: their home.

🎧 Hosted by: Skyleigh McCallum

👤 Guest:🏡 Kalynka Ciejek – Mortgage Broker, Home Happy Team

Kalynka Ciejek is a Mortgage Broker with The HomeHappy Team, serving Kelowna, British Columbia. She is ranked #9 in Surrey, BC on Rate-My-Agent with a 100% client response rate. Kalynka is a Sub-Mortgage Broker with Canadian Mortgage Experts Inc., West Kelowna branch. She works with more than 50 banks and lending institutions to provide flexible solutions for clients purchasing homes, refinancing, or investing in real estate.

💡 What You’ll Learn:

✔️ Why relationship-based mortgage advice matters more than chasing low rates

✔️ How mortgage brokers advocate for clients differently than banks

✔️ Common mortgage mistakes that cost homeowners thousands

✔️ How equity planning can unlock financial flexibility and opportunity

✔️ Why proactive reviews and education lead to long-term financial freedom

🎵 Whether you're an investor, agent, or homebuyer, this episode offers valuable insights!

💼 Connect with Kalynka Ciejek:

🌐 Website → https://kalynka.ca/

📸 Instagram → https://www.instagram.com/kalynkamortgages/

📘 Facebook → https://www.facebook.com/p/Kalynka-Mortgages-100094075555345/

🔗 LinkedIn → https://www.linkedin.com/in/kalynkamortgages

🎧 Follow Skyleigh McCallum:

🌐 Website → https://skyleighmccallum.com/

📘 Facebook → https://www.facebook.com/foreverkamloops

🔗 LinkedIn → https://www.linkedin.com/in/skyleigh-mccallum-7b07601a3/

📌 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com/

🚀 In this episode of Real Estate Real Talk, host Skyleigh McCallum sits down with Alison Alston, owner broker of Lodestone Real Estate powered by eXp Realty. Alison shares her journey from private school fundraising to real estate leadership, revealing how systems, processes, financial literacy, and mindset are the foundation for long-term success. Together, they explore agent burnout, team leadership, CRM systems, automation, and building a business that supports both growth and life balance.

🎧 Hosted by: Skyleigh McCallum

👤 Guest:🏡 Alison Alston – Owner Broker, Lodestone Real Estate (eXp Realty)

Alison Alston is the owner and broker of Lodestone Real Estate (powered by eXp Realty), based in Charlotte, NC. Before founding Lodestone, she worked as a Director of Development in the private‑school sector and gained home‑flipping experience with her family, giving her a strong background in construction, renovation, and investment properties.

💡 What You’ll Learn:

✔️ Why systems and processes are critical for long-term success

✔️ The biggest misconceptions new real estate agents have

✔️ How to prevent burnout through delegation and automation

✔️ The importance of CRMs, checklists, and repeatable workflows

✔️ How strong leadership creates scalable and resilient teams

🎵 Whether you're a new agent, team leader, or seasoned professional, this episode offers valuable insights!

💼 Connect with Alison Alston:

🌐 Website → https://www.lodestonerealestate.com/

📸 Instagram → https://www.instagram.com/ahalston1122/?hl=en

🔗 LinkedIn → https://www.linkedin.com/in/alisonalston/

🎧 Follow Skyleigh McCallum:

🌐 Website → https://skyleighmccallum.com/

📘 Facebook → https://www.facebook.com/foreverkamloops

🔗 LinkedIn → https://www.linkedin.com/in/skyleigh-mccallum-7b07601a3/

📌 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com/

🚀 In this episode, host Skyleigh McCallum sits down with Tess Forsyth, a newer agent with a unique background in acting and theater, to discuss what it’s really like getting into real estate. Tess shares how her performance background shaped her mindset, why rejection is part of the journey, and how young buyers can realistically enter today’s housing market. This conversation dives into first-time buyer challenges, lead generation through open houses, goal setting, and the importance of honesty, mentorship, and preparation for new agents.

🎧 Hosted by: Skyleigh McCallum

👤 Guest:🏡 Tess Forsyth – Real Estate Agent, Royal LePage Kelowna

Tess Forsyth is a real estate agent with Royal LePage Kelowna in Kelowna, British Columbia, working with buyers and sellers across Kelowna, Lake Country, and West Kelowna. She focuses on residential properties and markets listings through Royal LePage Kelowna’s brokerage platforms and her own digital channels. Drawing on a background in acting and theatre, she emphasizes communication and client connection as she guides people through purchasing or selling homes in the Central Okanagan.

💡 What You’ll Learn:

✔️ How an acting background translates into real estate success

✔️ Why rejection and patience are essential skills for agents

✔️ How young buyers can approach homeownership realistically

✔️ The value of open houses for lead generation

✔️ Why transparency and mentorship matter in real estate

🎵 Whether you're a new agent or a first-time buyer, this episode offers valuable insights!

💼 Connect with Tess Forsyth:

📸 Instagram → https://www.instagram.com/tessforsyth.realestate/

🎧 Follow Skyleigh McCallum:

🌐 Website → https://skyleighmccallum.com/

📘 Facebook → https://www.facebook.com/foreverkamloops

🔗 LinkedIn → https://www.linkedin.com/in/skyleigh-mccallum-7b07601a3/

📌 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com/

🚀 In this follow-up episode, host Skyleigh McCallum welcomes back TJ Dumonceaux of TJ & Steph Real Estate Group for a deeper conversation about AI in real estate. They discuss where AI adds massive value, where agents are misusing it, and why automation should never replace authentic human connection. From CRMs and workflows to due diligence, marketing, and time management, this episode explores how top agents responsibly leverage AI to buy back time—while staying relationship-first.

🎧 Hosted by: Skyleigh McCallum

👤 Guest:🏡 TJ Dumonceaux – Co-Founder, TJ & Steph Real Estate Group

TJ Dumonceaux is a Personal Real Estate Corporation and REALTOR®️ with Royal LePage Kelowna and a founding partner of the TJ & STEPH Real Estate Group, specializing in residential and investment properties across the Okanagan Valley. He focuses on higher-end homes and investment-grade properties, with listings ranging from condos to multimillion-dollar estates. TJ has been named to Royal LePage Canada’s Top 35 Under 35 (2021–2024), leads a team in the top 1% nationwide, and is the #1 top-rated Realtor®️ on RateMyAgent in Kelowna and the Okanagan.

💡 What You’ll Learn:

✔️ Why AI should be a resource—not a crutch—for agents

✔️ The dangers of over-automating follow-ups and communication

✔️ How CRMs and workflows help buy back time

✔️ Real-world AI use cases for listings, due diligence, and marketing

✔️ Why human connection will always win in real estate

🎵 Whether you're an agent curious about AI or a leader building systems, this episode offers valuable insight!

💼 Connect with TJ Dumonceaux:

🌐 Website → https://tjsteph.com/

📸 Instagram → https://www.instagram.com/tjdumonceaux/

📘 Facebook → https://www.facebook.com/people/TJ-STEPH-Real-Estate-Group/100066865521575/

🎧 Follow Skyleigh McCallum:

🌐 Website → https://skyleighmccallum.com/

📘 Facebook  → https://www.facebook.com/foreverkamloops

🔗 LinkedIn → https://www.linkedin.com/in/skyleigh-mccallum-7b07601a3/

⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com/