Real Talk with GrowGetters Episode #06 with Anthony Trucks.

Watch the episode on Youtube: https://youtu.be/L1XL_RXrweA 

In this episode, you get a behind-the-scenes look into the GrowGetters ONLY Collective, featuring our guest, Anthony Trucks, a former NFL athlete, American Ninja Warrior on NBC international speaker, host of the Aww Shift podcast, author of the “Identity Shift” book, and the founder of Identity Shift coaching. This was a member only Q+A.

In this Q+A, Anthony Trucks explores the powerful concept of “dark work,” which encompasses the behind-the-scenes efforts that fuel your success and optimize your identity for peak performance.

During this episode, you will learn about:

[00:34] LST #76 w/ Anthony Trucks: https://realbusinessconnections.com/podcast/anthonytrucks/

[00:48] Join the growgetters community for just $1: https://growgettersonly.com/

[01:28] A quick bio of our guest, Anthony Trucks

[03:44] What is the meaning of “Dark Work”?

[04:22] Having the dominator’s identity

[05:24] The definition of your identity

[12:38] What prompted Anthony to focus on mind-shifting?

[14:15] What is Anthony’s most powerful tool for overcoming limiting beliefs?

[20:34] What are some examples of small actions you can take to build momentum?

[21:28] Designing your dark work through action mapping

[31:12] Anthony’s journey of learning to speak extemporaneously: The Nightly 90!! Episodes on YouTube: https://www.youtube.com/@AnthonyTrucks1

[41:37] How can you make the most of curious energy?

[43:24]  What are some valuable resources for young people who are unsure of their direction and want to cultivate the right mindset to get on track?

• The 7 Habits of Highly Effective People: https://bit.ly/46vhHyd

• Man’s Search for Meaning: https://bit.ly/4cgc2NH

[53:27] How to support and connect with Anthony Trucks

Instagram: https://www.instagram.com/anthonytrucks/

[55:25] What is Anthony’s experience with self-control? 

Key Takeaways:  

• Dark work is the work you do in the dark that allows you to shine in the light. It’s how you optimize your identity for peak performance. [03:45] 

• “What you create, the process creates you.” ~Anthony Trucks [04:13]

• You cannot attain or sustain any goal or vision in life that is above your current identity. [05:17]

• “Your identity is who you are when you are not thinking about who you are.” ~Anthony Trucks [05:28]

• All of us will find something difficult at first, but the goal makes it hard not to pursue. [09:24]

• “You don’t create the goal by looking at other people; you set your own scale.” ~Anthony Trucks [10:20]

• The higher people climb on the totem pole and identify as great people, the less likely they are to take on new things that might diminish their sense of awesomeness. [18:24]

• “The more we give to something, the more return we desire.” ~Anthony Trucks [20:38]

• “Don’t let anyone tell you what you can’t do; prove to them that you can do it.” [26:27]

• Sometimes, our job is not to water the seed but just to plant it. Other times, our job is not even to plant the seed; it’s to introduce them to someone who inspires us and can plant it. [47:21]

• There are people who will speak life into you, and when they do, you should embrace it and try to live by it, if possible.[51:40]

People Mentioned and Other Resources: 

1. Identity Shift: https://bit.ly/4frOSH7

2. Tiny Habits: https://amzn.to/4flU6UK

3. Atomic Habits: https://bit.ly/3A5eIQV

4. The 7 Habits of Highly Effective People: https://bit.ly/46vhHyd

5. Man’s Search for Meaning: https://bit.ly/4cgc2NH

6. Think and Grow Rich: https://bit.ly/3Sv8ArC

7. Spark: https://bit.ly/46DufE0

Keep In Touch with Anthony Trucks:

Website: https://www.anthonytrucks.com/

Twitter: https://x.com/AnthonyTrucks

Instagram: https://www.instagram.com/anthonytrucks/

Facebook: https://web.facebook.com/AnthonyTrucks/

YouTube: https://www.youtube.com/user/AnthonyTrucks

Watch the full episode on Youtube: https://youtu.be/0e4fYeJT5wg

During this episode, you will learn about:

[00:25] LST Episode #86 with Bob Burg: https://realbusinessconnections.com/podcast/bobburg/  

[00:53] GrowGetters ONLY website: https://growgettersonly.com/

[02:42] The Go-Giver concept

[04:09] Bob’s book, The Go-Giver: https://thegogiver.com/the-go-giver/

[04:16] The 5 laws of stratospheric success

[04:22] #1 The Law of Value

[05:34] #2 The Law of Compensation

[06:07] #3 The Law of Influence

[07:07] The Golden Rule of Business

[07:46] #4 The Law of Authenticity

[10:29] #5 The Law of Receptivity

[14:56] The biggest mistake people make when trying to implement the wisdom from “The Go-Giver” book 

[18:27] How do you navigate when you encounter challenging people in business?

[20:28] The Go-Giver Influencer: https://thegogiver.com/the-go-giver-influencer/

[23:55] Bob’s advice to small business owners on how to authentically become the authority figure and thought leader in their field

[26:26] How to ensure that others do not take advantage of you while practicing the principles of the Go-Giver concept

[30:35] Connect with Bob Burg

Website:www.burg.com

[31:34] Recommended reading 

• The Secret of Selling Anything: https://bit.ly/4cptuQM

• How to Win Friends & Influence People: https://bit.ly/45IRlIV

Key Takeaways:  

• The Go-Giver concept entails shifting focus from getting to giving. [02:42]

• Constantly and consistently providing immense value to others is not only a more fulfilling way of conducting business, but it is also the most financially profitable. [02:53]

• In any free market environment, there should be two types of profit: buyer profit and seller profit. This is because both parties end up significantly better off than they were before. [05:19]

• Your income is determined by how many people you serve and how well you serve them. [05:36]

• “All things being equal, people will do business with and refer business to those people they know, like, and trust.” ~Bob Burg [07:07]

• Being authentic means acting congruently with your values. [10:15]

• The key to effective giving is to stay open to receiving. [10:31]

• “Money is an echo of value; it’s the thunder to value’s lightning.” ~John David Mann [12:09]

• Price refers to a dollar figure, whereas value denotes the relative worth or desirability of something to the end-user or beholder. [15:13]

• “You cannot improve a situation that you don’t realize exists.” ~Bob Burg [27:14]

• “The secret to selling anything is to find out what the other person wants and help them get it.” ~Harry Browne [32:18]

People Mentioned and Other Resources:

1. John David Mann

2. The Go-Giver Influencer: https://thegogiver.com/the-go-giver-influencer/

3. The Gonzo Experience Podcast:  https://www.davidmammano.com/podcast

4. The Secret of Selling Anything: https://bit.ly/4cptuQM

5. How to Win Friends & Influence People: https://bit.ly/45IRlIV

Keep In Touch with Bob Burg:

Website: https://burg.com/

Twitter: https://twitter.com/bobburg

LinkedIn: https://www.linkedin.com/in/bobburg/

Facebook: https://www.facebook.com/burgbob

Instagram: https://www.instagram.com/realbobburg/

Linktr.ee: https://linktr.ee/bobburg

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Real Talk with GrowGetters Episode #04 with Glenn Lundy, Marlene Zisman, and Jenn Drummond.

[01:40] Get to know Glenn Lundy 

[02:28] Marlene Zisman’s background

[04:38] Jenn Drummond’s bio

[06:01] What does Glenn’s morning routine look like? The five steps in his routine

[07:00] Step #1: Never hit the snooze button 

[07:19] Step #2: Don’t touch your phone first thing in the morning

[08:26] Step #3: Write down your gratitude and goals

[09:11] Step #4: Take care of the physical 

[09:27] Step #5: Send out an encouraging message

[12:40] The power of gratitude

[13:50] Jenn’s success story of climbing K2 Mountain in Asia

[17:30] How do we live a significant life amidst success?

[18:21] The Second Mountain: https://bit.ly/43qnQKO

[19:48] Marlene Zisman’s second mountain

[21:48] What is Glenn’s second mountain?

[24:28] Go deeper with Glenn: https://themorning5.com/

[24:44] What is Jenn currently working on? 

[26:04] Essentials for aging gracefully

[27:07] #1 Adjust your exercise routine and protein intake

[29:07] #2 Stay connected with other human beings

[29:15] #3 Detoxify the environment

[30:43] #4 Spend time on mindset

[34:43] #5Take time to rest and recover

[35:33] #6 Forgive yourself for the past decisions that didn’t save you

[37:23] How to connect and support Glenn Lundy 

Website: https://themorning5.com/

[39:48] Connect with Marlene Zisman

Website: www.marlenezisman.com

Instagram: https://www.instagram.com/marlenezisman/

Facebook: https://www.facebook.com/marlene.zisman/

[41:16] Connect with Jenn Drummond

Website: https://jenndrummond.com/

Instagram: https://www.instagram.com/thejenndrummond

Facebook: https://www.facebook.com/jenndrummondutah

[41:25] To get the video clip from Jenn, Text EVEREST to 33777

Key Takeaways:

• The majority of successful people have a morning routine that taps into their mind, body, and spirit. ~Glenn Lundy [06:18]

• “You cannot be consistent with the morning routine if you do not have a consistent bedtime.” ~Glenn Lundy [12:20] 

• Gratitude takes you from being a victim to a victor. ~Glenn Lundy [12:43]

• “When you can find gratitude in every experience, you can take control of your life.” ~Glenn Lundy [12:57] 

• Who we show up as people is way more important than anything we will ever achieve. ~Jenn Drummond [14:50]

• The significance of success comes from the ability to transfer it, share it, or empower others with it. ~Jenn Drummond [18:06] 

• We should allocate time for recovery, recalibration, recharging, and refocusing on our internal world. This enables us to approach the next steps with intention, purpose, and passion. ~Jenn Drummond [24:55]

• One of the reasons why people tend to experience physical decline as they age is because they don’t adjust their exercise routines, the amount of protein they consume, and other nutritional factors that must be taken into account. ~Marlene Zisman [27:07]

• When you take time to rest and recover, you become more efficient, effective, and productive. ~Glenn Lundy [35:11]

People Mentioned and Other Resources:

1. Tony Robbins

2. The Second Mountain: https://bit.ly/43qnQKO

3. The Morning Five: https://themorning5.com/ebook

4. BreakProof: https://bit.ly/49YjU6o

5. #RiseAndGrind Live Morning Show: https://www.glennlundy.com/live

Keep In Touch with Glenn Lundy:

Website: https://themorning5.com/

LinkedIn: https://www.linkedin.com/in/glennlundy/

Instagram: https://www.instagram.com/glenn_lundy/

Facebook: https://www.facebook.com/OfficialGlennLundy

YouTube: https://www.youtube.com/channel/UCmyaCEBt8i64ZWfl_HvFIOw

Keep In Touch with Marlene Zisman:

EMAIL:

Instagram: https://www.instagram.com/marlenezisman/

Facebook: https://www.facebook.com/marlene.zisman/

LinkedIn: https://www.linkedin.com/in/marlene-zisman-168675b8/

Keep In Touch with Jenn Drummond:

Website: https://jenndrummond.com/

Twitter: https://twitter.com/thejenndrummond

LinkedIn: https://www.linkedin.com/in/jenn-drummond/

Instagram: https://www.instagram.com/thejenndrummond

Real Talk with GrowGetters Episode #03 with Darleen Priday, Frederic Jean-Bart & Ed McDonough.

Full Show Notes at: https://realbusinessconnections.com/podcast/revenuedrivers 

Watch The Full Episode On Youtube: https://youtu.be/cvlUP8O_Tlk 

During this episode, you will learn about:

[01:08] Today’s topic: Revenue drivers

[01:27] Who is Darleen Priday?

[02:08] Frederic Jean-Bart’s bio

[02:57] Ed McDonough’s background

[03:56] Why marketing is important in developing a revenue growth plan

[05:11] Key components when developing a marketing strategy

[08:25] What is affiliate marketing, and what are its benefits?

[11:04] New trends in affiliate marketing

[13:04] How to build your audience and keep them engaged

[15:47] Strategies for building trust and affinity with clients and partners

[19:29] Should you disclose the commission you earn on a sale in affiliate marketing?

[25:50] How to ensure your audience engages with what you are marketing

[27:22] What makes affiliate marketing a unique revenue-driving strategy?

[28:58] How to work with super-affiliates 

[29:59] How to keep in touch with our guests

[30:07] Ed McDonough

• LinkedIn: https://www.linkedin.com/in/edmcdonough/

• Website: https://www.ecemarketingservices.com/

[31:19] Frederic Jean-Bart

• LinkedIn: https://www.linkedin.com/in/fjeanbart/

• Website: https://performancepartners.agency/

Key Takeaways:  

•The ability to formulate a strategy for lead generation and customer acquisition gives the company focus and direction. ~Ed McDonough [04:14] 

• When developing a marketing strategy, begin by evaluating what is currently effective and what needs improvement. ~Ed McDonough [05:17]

• Having a marketing strategy is crucial because, without focus, you can waste a lot of time and money. ~Darleen Priday [05:52]

• When there is a disconnect between sales and marketing, failure is inevitable. ~Darleen Priday [06:41]

• Affiliate marketing requires time, effort, and strategy. ~Frederic Jean-Bart [07:54]

• Affiliate marketing offers businesses an opportunity for growth without spending a lot of capital. ~Frederic Jean-Bart [09:48] 

• When you focus more on being an educator rather than a promoter, it positions you as an authority figure or the go-to person in your niche, which in turn helps you build your audience.  ~Ed McDonough [13:04] 

• The only way you can know that a person is going to engage with whatever you are marketing is if they believe that you, your service, or your product can help them in some way. ~Ed McDonough [25:50]

Keep In Touch with Darleen Priday:

Website: https://dp-consults.com/

LinkedIn: https://www.linkedin.com/in/darleenpriday/

Keep In Touch with Frederic Jean-Bart:

Website: https://performancepartners.agency/

LinkedIn: https://www.linkedin.com/in/fjeanbart/

Keep In Touch with Ed McDonough:

Website: https://www.ecemarketingservices.com/

LinkedIn: https://www.linkedin.com/in/edmcdonough/

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Real Talk with GrowGetters Episode #2 with Judith Germain, Kindra Maples & Catherine Mattice.    

Watch on Youtube: https://youtu.be/K2dT35GpFFY  

During this episode, you will learn about:

[01:31] Today’s focus: Workplace leadership and culture 

[01:54] Judith Germain’s background

[02:44] Kindra Maples’ background

[03:43] Catherine Mattice’s bio

[04:57] What is the link between leadership, culture, and clients?

[09:21] The purpose of having the right leadership and culture

[13:35] The domino effect of the workplace environment

[14:33] The signs of a toxic workplace

[24:47] How to deal with toxic behaviors and workplace bullying

[30:24] What Kindra learned from working with animals that helps in working with people

[31:03] Kindra’s Five C’s for working with people or animals

(Communication, Connection, Consistency, Cookies & Compassion)

[35:22] How can leaders and managers promote compassion in the workplace?

[42:51] How to connect and support our guests 

[43:04] Catherine Mattice

• LinkedIn: https://www.linkedin.com/in/catherinemattice/

• Website: https://civilitypartners.com/

[45:26] Kindra Maples 

• Website: https://www.culturecrushbusiness.com/

[47:18] Judith Germain 

• Scorecard: https://amplifyyourinfluence.scoreapp.com/

• Website: https://themaverickparadox.com/

• LinkedIn: https://www.linkedin.com/in/judithgermain/

Key Takeaways:

• Organizational culture supports the collective leadership culture that exists within the organization. ~Judith Germain [05:41] 

• The distinguishing factor between a company that thrives with a good culture and one that doesn’t is humanity, which serves as the connecting piece between leadership and culture. ~Kindra Maples [07:01]

• The benefit of having a culture that has leaders in it rather than just employees is that the decision-making is faster, people take ownership and accountability, and there’s zero tolerance towards toxic behavior. This ultimately leads to higher client satisfaction. ~Judith Germain [09:46] 

• The main characteristic of a toxic workplace is burnout. ~Catherine Mattice [14:29]

• Compassion plays a crucial role in creating a positive and productive workplace environment. ~Kindra Maples [33:16] 

• “What we do for a living is a huge part of our identity and our self-esteem.” ~Catherine Mattice [41:23]

People Mentioned and Other Resources:

1. Scorecard: https://amplifyyourinfluence.scoreapp.com/

Keep In Touch with Judith Germain:

Websites: https://www.maverickparadox.co.uk/

https://themaverickparadox.com/

LinkedIn: https://www.linkedin.com/in/judithgermain/

Keep In Touch with Kindra Maples:

Website: https://www.culturecrushbusiness.com/

LinkedIn: https://www.linkedin.com/in/kindramaples/

Keep In Touch with Catherine Mattice:

Website: https://civilitypartners.com/

LinkedIn: https://www.linkedin.com/in/catherinemattice/

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Real Talk with GrowGetters episode 1.

Welcome to the inaugural episode of Real Talk w/ Grow Getters, where Ben Albert sits down with go-getters with a growth mentality.

In this episode, Ben is joined by Tony Stanol, an Executive recruiter in the advertising industry and the President of Global Recruiters of Sarasota, Brett Knopf, a performance coach & business strategist, and Annie Margarita, bestselling author of “The 5-Day Job Search.”

Join them as they explore the difference between a job, a career, and a calling, and gain insights on signs that signal it might be time to make a change in your professional life. Moreover, discover how the hiring and recruiting landscape has shifted pre- and post-Covid, and learn what recruiters are seeking when hiring talent.

Learn why personal branding has become increasingly important in today’s fiercely competitive job market and explore common mistakes that job seekers often make when crafting their personal brand.

Finally, Brett, Annie, and Tony share how personal branding has propelled their success in the business world. 

Don’t miss out on this enlightening conversation filled with practical advice and actionable insights to help you navigate career growth and success at all stages.

Watch the full episode on Youtube HERE:  https://youtu.be/Ku5asIdZQcQ

During this episode, you will learn about:

[01:13] The meaning of GrowGetters and why Ben Albert decided to start the ‘Real Talk w/GrowGetters’ show

[01:34] Today’s topic: Career growth and success at all stages

[01:46] Brett Knopf’s background 

[04:00] Annie Margarita’s bio

[05:46] Tony Stanol’s background 

[09:37] The difference between a job, a career, and a calling

[15:16] What are the signs that we need to exit our role?

[19:35] How has hiring/recruiting/getting hired changed pre- and post-Covid?

[25:38] What recruiters are seeking when hiring talents and the current hiring trends in the advertising world

[29:30] The definition of personal branding and why it is important for job seekers in today’s competitive market

[32:02] Common mistakes job seekers make when building their brand and how to avoid them

[34:36] How to create a good LinkedIn profile

[43:33] How personal branding has helped Tony become a successful businessman

[44:56] How Brett’s personal branding has led to his success as a businessman

[48:06] Best way to connect and support our guests

[48:22] Annie Margarita

• Grab a copy of The 5-Day Job Search from www.annieyangfinancial.com. Use promo code GROWTH for a 10% discount on the signed copy

[51:38] Brett Knopf

• Website: https://knopfknowssolutions.com/

Key Takeaways:  

• GrowGetters are go-getters with a growth mentality. ~Ben Albert [01:16]

• A job is often transactional; you go there to make money even if you’re not passionate about it. In contrast, a career entails emotional investment and passion. ~Brett Knopf [09:37]

• Your personal brand is essentially what other people think of you. ~Annie Margarita [29:30]

• People do business with people who are doing business. ~Brett Knopf [45:08]

People Mentioned and Other Resources:

1. Jeff Bezos 

2. The 5-Day Job Search: https://bit.ly/48d9XjR

Keep In Touch with Tony Stanol:

Website: https://www.grnsarasota.com/ 

LinkedIn: https://www.linkedin.com/in/tony-stanol-12b4811/

Facebook: https://www.facebook.com/tstanol

Email: [email protected]

Keep In Touch with Annie Margarita:

Website: https://www.annieyangfinancial.com/

LinkedIn: https://www.linkedin.com/in/annieyangfinancial/

Email: [email protected]

Keep In Touch with Brett Knopf:

Website: https://knopfknowssolutions.com/

LinkedIn: https://www.linkedin.com/in/brettknopf/

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