Episode Topic In this episode of PayPd, host Kevin Rosenquist explores the urgent and growing issue of online impersonation and digital fraud with Kate Cox, Business Development Lead at Memcyco. As cyber threats become more sophisticated, Memcyco is pioneering real-time detection technology to uncover spoofed websites and protect both businesses and their customers from fraud.

Lessons You’ll Learn This episode dives deep into how fake websites are created, the mechanics of phishing and spoofing attacks, and the real-time tools being used to stop fraud before it starts. You’ll gain insight into the role AI plays on both sides of the cybersecurity battle—enabling cybercriminals and empowering defenders. Kate also shares how businesses can protect their users and build long-term digital trust in an increasingly risky online world.

About Our Guest Kate Cox is the Business Development Lead at Memcyco, a company at the forefront of digital fraud prevention. With a strong background in cybersecurity and business strategy, Kate works closely with organizations to implement proactive fraud protection solutions. Her mission is to make the internet safer by helping companies detect and block spoof sites in real time—before the damage is done.

Topics Covered The rise and risk of spoofed websites

The difference between phishing and spoofing attacks

How Memcyco’s real-time detection technology works

The role of AI in modern cybercrime

Building digital trust through proactive protection

Emerging threats like session hijacking and man-in-the-browser attacks