Join me, Steve Olson, on this episode of "Your Brand with Steve Olson" as we dive into the essential marketing funnel that can transform your business. Whether you're in real estate, coaching, or personal development, understanding this funnel is crucial. I'll guide you through creating purposeful content, focusing on long-form videos, and leveraging blogs as powerful sales tools. Discover how to use YouTube as your content hub and the importance of integrating ads to drive traffic. We'll explore a two-step ad strategy to convert cold leads into warm prospects, ensuring your brand stands out. Tune in to learn how to maximize your impact and grow your client base effectively.